Cat Food
Cat food is a key category in the UK pet retail sector, driven by strong owner loyalty and a growing appetite for premium, functional, and tailored nutrition. Pet Gazette reports on new product launches across wet, dry, raw, and specialist cat food lines — including life-stage formulas, breed-specific diets, and innovations in sustainability and packaging. Coverage includes wholesale pricing, stockist strategies, consumer buying patterns, and supply chain developments. This tag offers insight for pet retailers, distributors, and brand suppliers looking to stay competitive in a crowded and fast-evolving market.
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Aug- 2021 -23 AugustCharities
Arden Grange launches giveaway food bundles for charities
Arden Grange, an independent producer of naturally hypoallergenic, super premium dog and cat food, is gifting food bundles to 25 independent animal charities across the UK. Its annual giveaway, which takes place on Instagram and Facebook, has been “ramped up” this year as part of the Arden Grange 25-year milestone.…
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3 AugustManufacturers
Tiana champions halal-friendly/freeze-dried cat food
August 21 sees another significant milestone in the UK’s ever evolving pet food fixture with the arrival of Tiana cat food, the world’s first halal-approved cat food range made with best-in-class human-grade ingredients using state-of-the-art, freeze-dried technology. Tiana is the brainchild of senior petfood buyer Pankaj Hurria who became intrigued…
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Jun- 2021 -17 JuneCurrent Affairs
Applaws dry cat food recalled over health fears
Applaws has announced the recall of some of its dry cat food ranges, manufactured by Fold Hill Foods Ltd, over fears it could be related to a spike in cats presenting with the symptoms of pancytopenia. The Royal Veterinary College (RVC) is currently working alongside the manufacturer to understand a…
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8 JuneManufacturers
Vital to exclusively stock organic pet food range Yarrah
Vital Pet Group, a wholesale pet product supplier based in the UK, has become the exclusive distributor of the 100% organic pet food range Yarrah. Yarrah is one of the leading organic pet food brands in Europe, with a full range of premium dog and cat food and treats. In…
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May- 2021 -26 MayFeatures
Felines in Focus: Cat food trends to watch out for
Britain has always been a nation of cat lovers, with ownership continuing to increase at pace over the decades due to cats being more suited to living in smaller spaces as a result of increasing urbanisation. However, since March 2020, ownership boomed in the UK as people spent more time…
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Apr- 2021 -23 AprilManufacturers
Sheba welcomes ‘strong year’ for Fine Flakes in Gravy range
Mars Petcare has welcomed its premium cat food brand Sheba’s performance after a “strong” first year for its latest product launch, the Sheba Fine Flakes in Gravy range. The three-strong Sheba Fine Flakes in Gravy range – Succulent, Poultry and Fish Selection – delivered £2.5m retail sales value in 2020.…
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16 AprilManufacturers
Catit launches insect-based cat food range
Catit, the brand known for its range of cat toys and accessories, is launching Nuna, the UK’s first ever range of insect-based cat food – in a bid to help tackle the “environmental impact” of cat food in the pet food industry. Catit Nuna’s product content consists of up to…
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6 AprilFeatures
Paws for thought – trends that have impacted the pet care industry
Even before the Coronavirus pandemic upended everything, the pet care industry tended to mirror the trends of the human world, influenced by factors such as where we live, what we eat and our attitude towards health and wellness. It’s no surprise then that major shifts in pet care shopping habits…
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Mar- 2021 -29 MarchSponsored
ORIJEN Cat Foods: Nourish as nature intended
We have seen demand for ORIJEN cat food grow significantly over the past year, particularly amongst cat owners who have discovered us through either recommendation or research. What is it that makes ORIJEN so special? Cats and kittens have evolved to require a diet that is rich in animal ingredients,…
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22 MarchFeatures
The Long View: A look back at the past 40 years and trends in the pipeline
Founded in 1981 as Anglian Meat Products, Natures Menu began producing Biologically Appropriate Raw Foods (BARF) for pets as a small family run business in Norfolk. At the time of launch, this was going against the grain, as canned pet food was the most popular feeding option. Its sheer convenience…
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