Industry News

Jul- 2016 -

11 July

Pets at Home launches brand new food

Pet retailers, Pets at Home have launched a brand new pet food exclusively available at its stores. AVA (Advanced Veterinary Approved) dog and cat food is scientifically formulated and available in various formats including dry kibble and wet pate and chunks. The tailored formulations of the AVA brand, all with…

11 July

DEFRA confirms microchipping regulations

Individuals who microchip cats, ferrets and rabbits must meet certain criteria to comply with regulations, according to VetSkill. Since The Microchipping of Dogs (England) Regulations 2015 came into effect last year, providing clear details about who can legally implant microchips into dogs, there has been ongoing confusion over who can…

11 July

Mobile pet groomers boost industry

The grooming market is growing due to the availability and convenience of mobile pet groomers, according to new research. Technavio’s market research also predicts the global pet grooming market will grow steadily till 2020, with pet parents boosting premium pet products. The research found the leading vendors within the market…

8 July

PFMA wins Digital Campaign of the Year Award

The Pet Food Manufacturers’ Association (PFMA) has scooped up an award for ‘Digital Campaign of the Year’. The plaudit was received at the Trade Association Forum (TAF) Best Practice Awards 2016 on July 7. Formally supported by the Department of Business, Innovation and Skills, the Awards recognise, reward and promote best practice amongst Trade Associations…

8 July

#WeAreBetterWithPets, says Purina

Purina PetCare has launched new social media movement, #WeAreBetterWithPets. The campaign supports the company’s belief that people and pets are better together. Purina’s new Manifesto film features influencers from across Europe, including Clare Balding OBE. They call on the public to make commitments to build a better future for people and pets.…

8 July

Charity launches Puppy Pledge

An animal charity has launched a Puppy Pledge asking those who have brought a dog to sign, in an attempt to help prevent irresponsible breeding. The National Animal Welfare Trust (NAWT) claimed that whilst it would always prefer people to rehome a rescue dog, sometimes it is the right choice for…

7 July

Aquarian recalls fish flakes due to Salmonella

Aquarian is recalling its Tropical Flake Food and Goldfish Flake Food products with various ‘best before’ dates as a precautionary measure due to products potentially containing Salmonella. The FSA has issued a product recall notice. There is a risk to consumers handling the products due to the possible presence of Salmonella in the products.…

7 July

Dog playdate site launched by husband and wife team

Paul Unsworth and Vanessa Unsworth are the husband and wife team behind exiting new dog playdate site, Mutty Mingle. The UK website can be found at www.muttymingle.uk, and aims to make meet ups between dogs and their owners a walk in the park. Award-nominated business woman, Vanessa, and computer wizard, Paul, know that allowing…

7 July

Hens enjoy free-range retirement

Thousands of hens have a free-range life thanks to two new trailers funded by Support Adoption For Pets. The Trust donated £8,500 to the British Hen Welfare Trust last year, which funded two brand new trailers for the charity’s Kent (Biggin Hill) and Wiltshire (Swindon) re-homing teams. Previously the teams had…

7 July

Tesco launches new pet phone-line

Tesco Bank has launched a free telephone helpline in a bid to help prospective cat and dog owners choose the right pet for them. The phone-line – which is completely free to all Tesco Clubcard holders – will help pet owners choose the right breed for them and provide helpful advice…