Manufacturers

Oct- 2021 -

18 October

Percuro Primal Pet Food secures funding from Coventry University

Percuro Primal Pet Food has revealed that it has secured funding from the European Regional Development Fund through the ‘Proof-of-Concept’ programme, which is delivered by Coventry University. The funding enabled the group to carry out a “full feasibility study” that helped to establish market demand for the product through consumer…

14 October

DoGood unleashes eco-friendly packaging

Plant-based dog food company, DoGood based in Woking, Surrey has announced that it unleashed carbon-balanced packaging to match its product’s eco-credentials. In collaboration with Newton Print, the start-up used its sampling service and low minimum order volumes to produce printed cardboard sleeves made from certified FSC cardboard for the dog…

8 October

Good Boy launches first ever TV campaign

Good Boy has launched its first ever television campaign amid a period of growth for the dog treat manufacturer. The TV ad campaign is set to go live this month, and reportedly focuses on the “sheer joy dogs experience when they get a tasty real meat Good Boy treat”. The…

8 October

Mondi launches RetortPouch Recyclable packaging

Mondi has added to its range of sustainable pet food and food packaging solutions with the launch of RetortPouch Recyclable. The new pouch will replace the multi-layer and non recyclable packaging for a range of food and wet pet food products. The new mono-material retort packaging is fully recyclable, offering…

7 October

Royal Canin to become carbon neutral by 2025

The Royal Canin brand has committed to becoming certified carbon neutral by 2025 with its first product range aiming to be certified carbon neutral by 2022. This comes as parent company, Mars Incorporated, announced that it will seek to achieve net zero greenhouse gas emissions across its full value chain…

6 October

Paleo Ridge appoints new trade account manager

Paleo Ridge has revealed that it will be strengthening and expanding its business with the appointment of Gill Synnuck as its newest trade account manager. The appointment follows the promotion of Will Green to the role of head of sales and marketing. Synnuck’s appointment is the latest to the team…

5 October

Inspired Pet Nutrition appoints new head of marketing

Pet food manufacturer Inspired Pet Nutrition (IPN) has appointed Will Bushell to the newly created post of head of marketing – Dog. Bushell joins following an 11-year career with L’Oréal where he held a range of senior marketing roles, culminating as UKI marketing director of Kiehl’s in the group’s luxury…

4 October

Urban Pup launches Wallace and Gromit collection

Urban Pup has signed a licensing agreement with the creators of Wallace and Gromit, Aardman, to produce a range of Wallace and Gromit dog raincoats and accessories featuring patterns inspired by the show’s characters. The range includes a Gromit raincoat, harness, bandana, collar and lead, or Wallace sweater – the…

4 October

ACANA launches High-Protein Dog Treats to UK market

Brand-new ACANA High-Protein Dog Treats are now available to stock in the UK & Ireland. Made from just five simple ingredients, ACANA High-Protein treats are a guilt-free way to reward all dogs in any stage of their life. Recognised as a dog superfood*, liver is the number one ingredient in ACANA…

1 October

Fish4Dogs expands treats range with new launch

Fish4Dogs has unveiled its fourth new product launch for 2021, expanding its treats range with the addition of its new salmon bites. The manufacturer said the product was introduced as a direct result of recent customer feedback, as well as the “rapid change” in dog ownership driven by the pandemic. …