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KatKin secures $50m funding to expand fresh cat food business

KatKin operates a vertically integrated model, covering production, logistics and research, and positions itself within the growing fresh pet food segment, as awareness of alternative diets to traditional processed pet food continues to increase

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KatKin has raised $50m (£37.3m) in Series C equity and debt funding as it looks to expand access to fresh cat food across the UK and enter new markets.

The London-based company, founded in 2020 by siblings Brett and Nikki O’Farrell alongside Ed Westcott, said the funding would be used to scale its direct-to-consumer and pet specialty retail channels, increase production capacity and accelerate product development.

KatKin said it has delivered more than 100 million meals since launch and now accounts for about 2% of the UK cat food market. The business employs more than 150 people, primarily in London and Suffolk, and operates a production facility in Haverhill that is accredited to the highest BRCGS food safety standard.

Story Stream: More on KatKin

The investment will also support further research into feline nutrition, including the planned publication of three studies in 2026, which the company said would focus on the health impacts of fresh, gently cooked diets for cats.

KatKin recently agreed its largest retail partnership to date with pet superstore Jollyes, expanding the availability of its products beyond home delivery.

Brett O’Farrell, co-founder of KatKin, said the funding would allow the business to grow more quickly while continuing to focus on nutrition and product standards. He said: “This investment helps us bring fresh to more cats, more quickly, and continue pushing feline nutrition forward.”

Nikki O’Farrell said demand for higher-quality pet food was being driven by changing attitudes among owners. She added: “This investment allows us to bring fresh food to even more families while staying true to our values and our independence as a cat-first brand.”

Westcott said the funding would support further innovation and expansion while maintaining quality and safety standards.

KatKin operates a vertically integrated model, covering production, logistics and research, and positions itself within the growing fresh pet food segment, as awareness of alternative diets to traditional processed pet food continues to increase.

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