New sales account manager for Benyfit Natural

Benyfit Natural is set to expand its retail operations with the appointment of a new sales account manager.

BARF diet specialist, Benyfit Natural, has welcomed Alex Light to its team. Alex will be responsible for looking after the needs of Benyfit’s retailers and stockists and will also be helping to further expand the company’s presence in the retail sector.

Alex brings a wealth of experience to his role, having already held senior sales positions with both Cambrian Petfoods Limited and Mars Petcare Ltd where he was responsible for selling a range of well known brands to retailers and other stockists.

The team at Benyfit Natural believes it can offer retailers an outstanding range of products at exceptional prices. With sales already soaring with existing retailers (one in particular noticing a 55 percent increase in sales since last summer), Benyfit Natural believes that now is a good time for retailers to come on board.


Commenting on the new appointment at Benyfit Natural, Ben Van Praagh the company’s founder said, “We are absolutely delighted to have Alex Light on board. These are exciting times for Benyfit Natural as we are currently embarking on a new brand image for the company and are looking to expand our range by bringing out new products this year. We are looking forward to introducing Alex to our customers both existing and new.”

For further information on becoming a stockist, visit, telephone 01892 770 188 or email

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