Dog Trainer School issues recommendation for PAWD Calming Pouch

The PAWD Calming Pouch has been issued a “recommended product” rating by the Dog Trainer School after a trial involving professional dog trainers and behaviour practitioners across the UK. 

The supplement met the group’s 80% benchmark, with 85% of testers saying they would recommend it.

The product is a drinkable supplement intended to support dogs during periods of stress but without sedation. 

Dog Trainer School members used it during everyday scenarios with their own dogs and client dogs, including at home, around visitors, ahead of fireworks and during busy outdoor environments.

Trainers reported that some dogs appeared calmer and settled more easily, with several noting that the supplement helped reduce reactivity enough to progress with training or behaviour plans. 

Testers also reported positive experiences with ease of use and dog acceptance.

Helen Wainwright, co-founder of the Dog Trainer School, said: “Before founding the Dog Trainer School, I worked as a product tester at Good Housekeeping, where everything had to be fair, transparent and practical. We’ve brought that same evidence-based approach into the pet world.

“With PAWD Calming, our testers weren’t looking for a miracle cure – they were looking for something that genuinely helps dogs cope better in real life. The feedback shows it can make a meaningful difference for many dogs when used alongside good training and management.”

Charlotte of Tails Trails, a Dog Trainer School member, added: “My dogs are noticeably calmer and more relaxed around triggers when having PAWD drinks, meaning we can actually work on our training plan – a huge change.”