Pets Choice launches CBD calming spray

Pets Choice has launched a new CBD calming spray which aims to tackle stress and anxiety in pets.

The lavender scented spray can be applied directly to a pet’s bedding or immediate surroundings like carpets or other soft furnishings.

The spray uses CBD isolate oil extracted from the flowers, leaves, and stems of cannabis plants to help calm the neurological pathways.

The company stated that the launch comes amid increased demand from pet owners for a product like this.

A recent YouGov survey found that 73% of UK dog owners say their dog experiences separation anxiety and the PDSA found that ‘chronic stress’ was one of the leading issues relating to cat welfare in the UK.

Lisa Melvin, head of marketing at Pets Choice, said: “Several factors cause stress and anxiety for our pets, including boredom, frustration, fear or even simple changes in routine. We have seen a huge increase in pet owners searching for products to help manage their pets’ behavioural issues, with the pandemic only making things worse for many households.”

“Our own consumer research found that over 62% of pet owners have purchased a calming product for their pet, with over a third saying that they use a calming product daily,” added Lisa.”

She added: “This demonstrates the increased awareness amongst pet owners of their own pet’s emotional wellbeing and their willingness to spend money on products that they feel will help to alleviate behavioural issues.”