Pets at Home’s has made the decision to stop the sale of rabbits and adoption of rabbits at its 440 stores during this Easter Period.
The retailer is instead holding a series of free workshops this Easter.
Attendees can get up close and personal and learn some fun facts about small furry animals, including rabbits. Pets at Home have also announced a promotional partnership for the workshops with Sony Pictures on the new movie PETER RABBIT, which launches in UK theatres on 16 March.
These workshops will run alongside Pets at Home’s decision to stop the sale and adoption of rabbits at all of its 440-plus stores over the Easter bank holiday weekend.
Each year, customer interest in rabbits increases at Easter due to their association with this time of year. Customers will not be able to buy or adopt a rabbit from Good Friday to Easter Monday but are invited to take part in these free workshops over the Easter holidays and weekend.
Peter Pritchard, CEO of Pets at Home, said: “Our decision to stop the sale and adoption of rabbits during Easter has been made to educate potential owners on the importance of responsible pet ownership.
“Our informative workshops will help families understand what’s involved in being a responsible pet owner. What’s more they’re also a fun and free way to learn about small furry animals and rabbits during the holidays.”