Deri Watkins, managing director of Mars Petcare UK said: “Helen brings a wealth of experience to the Petcare business and joins us as we continue to accelerate growth through new product innovation and through delivering the quality, best loved brands like Whiskas and Pedigree that we know consumers love.”
With over 20 years of experience in senior sales and marketing roles within the FMCG industry, Helen has held roles in both sales and marketing at firms including P&G and United Biscuits, and was most recently marketing director at Premier Foods Plc.
She has an in-depth working knowledge of the petcare category from her time at P&G, where she worked on the Iams brand at a European level and, later, as marketing director for P&G’s UK petcare business.
Commenting on her appointment, Helen said: “I am thrilled to be joining Mars Petcare at such an exciting time for the UK Petcare category. I will be focusing on working with our customers closely, cementing and building our relationships with them to ensure the growth of the category and of our world-leading brands.”
Helen takes over from Jason Uttley, whose new role will be announced in due course. Helen will assume the role in April 2018.