Wet Food
This coverage explores the wet food segment within the UK petcare industry, focusing on its relevance to retailers, wholesalers, distributors, and supply chain operators. Pet Gazette reports on product innovations, nutritional trends, consumer preferences, and category performance, as well as developments from leading brands and emerging producers. Our coverage provides pet trade professionals with insights to inform product selection, category growth strategies, and competitive positioning in the wet pet food market.
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Sep- 2024 -17 SeptemberFeatures
Elevating Pet Nutrition with Naturo
As the UK’s leading natural wet dog food brand*, Naturo Natural Pet Foods has become synonymous with premium, wholesome pet nutrition. Since its inception in 2010, Naturo, a part of the family-owned Mackle Petfoods, has been committed to providing quality, health, and sustainability. With over 50 years of experience in…
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Jun- 2024 -28 JuneFeatures
Formulas to satisfy your cat’s instinctive love of meat
Carnilove Cat ranges offer even the pickiest of felines a tasty experience to satisfy their instinctive love of meat. Carnilove Cat food features wild-origin meats that are grain and potato free with extraordinary taste and great digestibility. Carnilove Dry cat food ranges offer recipes for all breeds and life stages.…
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Apr- 2024 -22 AprilRetailers
Catit unveils sustainable packaging to celebrate Earth month
Pet brand Catit has launched a new sustainable cat food packaging for its wet food range, Catit Cuisine, this Earth month. In addition, the group’s Catit Recipes dry food range is also using recyclable packaging unlike many other pet food options. Using only fresh and natural ingredients, Catit Cuisine offers…
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18 AprilRetailers
Walker and Drake launches new Working Dog Food recipe
Walker and Drake has launched a new Working Dog Food recipe, which is a cold pressed dog food formulated to give working and active dog breeds a balanced diet to help maintain the energy and stamina levels. High in protein, fruit and vegetables such as sweet potato, carrot, tomato and…
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Mar- 2024 -22 MarchManufacturers
Hownd Superfood now available at Pets at Home
Hownd has announced that its plant-powered products for dogs are now available from Pets at Home. Delicious Pumpkin, Quinoa and Moringa Dry Superfood is available in 2kg, RRP £15.39, and 10kg, for £65.99, in fully recyclable eye-catching packaging. Popular wet food options include Hearty Quinoa and Pumpkin Casserole, Fresh Blueberry…
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21 MarchManufacturers
MPM unveils major global rebrand of its Applaws cat food
MPM has unveiled the beginning of an evolution in the branding of its wet and dry cat food Applaws, the first makeover of the brand since its launch in 2006. The rebrand covers the full Applaws offer – wet foods, treats and dry food – and the new branding is…
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18 MarchManufacturers
Meatly partners with Omni to launch first cultivated meat cat food
Cultivated meat company Meatly has claimed it has created the world’s first cans of cat food that use cultivated chicken as the protein source. The product was created in collaboration with its first brand partner, Omni, a fast-growing novel protein pet food company in the UK, founded by veterinarian Dr…
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12 MarchRetailers
Inspired Pet Nutrition invests over £30m in its regional factories
Yorkshire-based pet food company Inspired Pet Nutrition (IPN) has announced an investment of over £30m in new technologies designed to significantly expand technical capability, potential product range and capacity at its regional factories. IPN has invested more than £6m at its wet food facility to more than double its capacity.…
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Feb- 2024 -12 FebruaryRetailers
Eden launches The Gourmet Range
Eden Holistic Pet Foods has launched The Gourmet Range. The new range features luxury gourmet ingredients and will be added to Eden’s existing wet food line. The Gourmet Range uses a “pioneering” cooking process, researched and developed by “innovative” pet food experts to produce a “high percentage of highly digestible…
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6 FebruaryManufacturers
Vafo Group acquires Dagsmark Petfood
European producer of “super premium” pet foods Vafo Group has acquired Finnish company Dagsmark Petfood. Now part of Vafo Group, Dagsmark will continue its operations while retaining its existing workforce. In Finland, Vafo Group is currently represented by its subsidiary Prima Pet Premium, which also operates a new dry food…
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