The Innocent Pet
This coverage focuses on The Innocent Pet, a UK-based manufacturer of air-dried natural treats and foods for dogs and cats, known for its artisanal approach and emphasis on British ingredients. Pet Gazette reports on the company’s product innovation, retail and wholesale partnerships, sustainability practices, and brand development within the premium pet nutrition space. Coverage supports retailers, distributors, and category buyers seeking insight into natural product trends, independent brand growth, and supply opportunities across the UK pet trade.
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Mar- 2017 -31 MarchCurrent Affairs
Innocent Pet Care gets Bestpets’ approval
The manufacturers of The Innocent Hound and The Innocent Cat have announced that both brands are now listed in Bestpets. Retailers can now order the range of luxury meat treats for dogs and cats along with their usual deliveries. Peter Brame, category controller at Bestpets said: “Here at Bestpets we’re always…
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Feb- 2015 -11 FebruaryRetailers
The Innocent Hound & Cat now available at Pets Corner
Pets Corner have extended their bid to support British businesses by stocking luxury, British treats by The Innocent Hound. All 92 stores offer customers the Yorkshire-made sausages for dogs, together with the recently launched premium cat treats by The Innocent Cat. Chloe Heaton, Managing Director of The Innocent Pet Care…
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Nov- 2014 -6 NovemberIndustry News
The Innocent Pet Care Company Extends its Hound Range and Launches The Innocent Cat
Luxury pet treat manufacturer The Innocent Pet Care Company is known for its existing range for dogs The Innocent Hound, made in Yorkshire with high quality ingredients and contain 80% British meat, but such was the demand for a similar type of product for felines that the company has just launched…
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