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Pet Supplements

  • Jan- 2025 -
    29 January
    RetailersFettle appoints new UK sales manager

    Fettle appoints new UK sales manager

    Fettle, a provider of 100% natural wholefood pet supplements, has announced the appointment of Tory Jeeves as UK sales manager. Jeeves brings a wealth of knowledge and experience in the pet sector, and in her new role, she will focus on expanding Fettle’s presence among independent retailers across the UK,…

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  • Oct- 2024 -
    14 October
    RetailersFettle to move into new facility

    Fettle to move into new facility

    Natural wholefood pet supplements brand Fettle has announced plans to relocate to a new facility by the end of 2024. The move marks a significant step forward for the company, allowing for “improved” manufacturing and dispatch efficiency through the acquisition of new machinery and equipment. The new facility will be…

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  • Sep- 2024 -
    2 September
    ManufacturersHerbal Paws launches new pet supplements and grooming products

    Herbal Paws launches new pet supplements and grooming products

    Herbal Paws, a new brand launch from Total Pet Solutions, has unveiled a range of all-natural supplements plus a range of natural grooming products. The pet supplements are mushroom supplements formulated to reduce inflammation and boost brain activity. The supplements include Hemp Seed Oil as a potent anti-inflammatory agent as…

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  • Jun- 2024 -
    7 June
    BusinessADM launches into European market with seven product formulas

    ADM launches into European market with seven product formulas

    ADM, human and animal global nutrition brand, has announced its European launch with the seven turnkey pet product formulas, including soft chews and supplement powder now available in the UK.  Leveraging its large portfolio of ingredients, formulation expertise, end-to-end support and ongoing clinical research, the new soft chew and supplement…

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  • Jan- 2024 -
    5 January
    RetailersFettle launches its Organic Pumpkin Powder exclusively to retail

    Fettle launches its Organic Pumpkin Powder exclusively to retail

    Suffolk-based pet supplements brand Fettle has announced the launch of its Organic Pumpkin Powder, a solution for pet digestive health, exclusively in retail stores. The new supplement has been developed to address anal gland issues and combat fishy odours. According to Fettle, its products are made from wholefood ingredients and…

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  • Oct- 2023 -
    31 October
    RetailersPurina launches Pro Plan Supplements in the UK

    Purina launches Pro Plan Supplements in the UK

    Purina has launched over-the-counter Pro Plan Supplements in the UK after years of research into pet nutrition and understanding pets’ needs. The complementary pet food products have been scientifically designed by Purina, to help support specific needs in pet mobility (dog), natural defences (cat and dog), vitality (cat and dog),…

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  • Sep- 2023 -
    15 September
    SponsoredIris Ventures and Five Seasons co-lead Mammaly’s Series-A funding round

    Iris Ventures and Five Seasons co-lead Mammaly’s Series-A funding round

    Mammaly, the leading pet supplement brand in DACH, has just closed a series A growth round of ∼€14M. The international growth equity fund Iris Ventures, which specialises in identifying disruptive next-generation consumer brands, co-led the transaction with food tech specialist Five Seasons Ventures and with participation of pet food industry…

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  • Jul- 2023 -
    10 July
    ManufacturersProcemsa launches new pet care supplements

    Procemsa launches new pet care supplements

    Contract development and manufacturing organisation (CDMO) Procemsa Group has launched a portfolio of pet care supplements and cosmetics to meet growing demand for pet humanisation. Launched at Vitafoods Europe 2023, the range comprises several lines, including probiotics for cat’s digestive wellbeing, dog vitamins, joint support food supplements, mood-regulation sticks and…

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  • 10 July
    ManufacturersPawable pledges to prioritise independents as brand expands

    Pawable pledges to prioritise independents as brand expands

    Pet supplements brand Pawable has pledged to continue to prioritise selling from independent retailers as its brand grows. In an announcement Dale Nash, product development manager of Pawable renewed the brand’s commitment to the independent sector. Pawable launched in 2022 with the Collar-Gen product which helps the mobility and health…

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  • May- 2023 -
    12 May
    FeaturesWhy pet care is becoming increasingly tied to our own wellbeing

    Why pet care is becoming increasingly tied to our own wellbeing

    From premium nutrition to customised grooming, over the past few decades, product innovation has revolutionised the world of pet care. The global pet care industry has encountered explosive growth – it’s on track to reach over $241 billion by 2026 while, in tandem, domestic pet ownership itself is also on…

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