Pet Media Group
This coverage reports on Pet Media Group, the company behind several leading online pet marketplaces and classified platforms. Pet Gazette provides updates on the group’s acquisitions, investment activity, digital strategy, and role in shaping the online pet retail and rehoming landscape. The archive features news, analysis, and case studies relevant to retailers, distributors, and supply chain specialists who engage with online platforms as sales and customer engagement channels within the UK petcare trade.
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Jul- 2023 -11 JulyTechnology
Pets4Homes announces new Puppy Protection Programme
Pets4Homes has launched a new puppy protection programme which features a six-month Pets4Homes Guarantee, for animal welfare and user safety. Utilising AI technology and a team of 20 Trust and Safety professionals monitoring the platform 24/7, Pets4Homes said it will now offer all new puppy owners a six-month health guarantee…
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Apr- 2023 -3 AprilFeatures
Bursting the bubble: the decline in the pet sector
“I think breeders are cautious. Given everything you read in the news about the cost of living crisis, etc and for breeders the worst situation is when you can’t find buyers for all of the puppies in the litter,” says Axel Lagercrantz, CEO of Pet Media Group, which owns Pets4Homes.…
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May- 2021 -19 MayRetailers
Pet Media Group acquires Dutch marketplace
Pet Media Group, the operator of Europe’s largest online marketplace for pets, Pets4Homes, has acquired the Netherlands’ largest pet dog classifieds site, Puppyplaats.nl. The acquisition is reportedly in line with the group’s ongoing strategy to become the “dominant destination globally for pets and their caregivers”, and follows its recent acquisitions…
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Feb- 2021 -16 FebruaryBusiness
Pet Media Group acquires Italian pet site
Pet Media Group, which operates UK online store Pets4Homes, has announced the acquisition of Italian pet classifieds site, AnnunciAnimali.it for an undisclosed sum. The purchase of the Italian site which boasts more than 1.5 million users per month, also includes AllevamentiRazze.it, a website tailored specifically for the needs of breeders…
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