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Pet Food

Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.

  • Aug- 2025 -
    20 August
    ManufacturersPets Choice opens first factory outlet in Blackburn

    Pets Choice opens first factory outlet in Blackburn

    Pet food manufacturer Pets Choice has opened its first factory outlet store in Blackburn, offering clearance deals across its product range. The store, branded Pet Range, stocks food, treats, toys and wildlife products. Located on Whitebirk Industrial Estate, it marks the company’s first move into physical retail. Pets Choice said…

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  • 19 August
    RetailersJollyes partners with Uber Eats for on-demand pet food delivery

    Jollyes partners with Uber Eats for on-demand pet food delivery

    Jollyes has announced that it has partnered with Uber Eats to offer on-demand pet food delivery services from 13 stores. The new tie-up under the “Zoomies” brand will allow customers in a five-mile radius of the 13 Jollyes stores to order delivery of pet food, raw food and toys via…

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  • 15 August
    BusinessInspired Pet Nutrition to acquire Ultra Premium Direct

    Inspired Pet Nutrition to acquire Ultra Premium Direct

    Inspired Pet Nutrition (IPN) has announced that it has entered into exclusive discussions with Eurazeo regarding the sale of Ultra Premium Direct (UPD). Founded in 2013, UPD has established itself in the French premium pet food market and is now recognised as the top D2C online brand in the segment…

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  • 11 August
    SciencePooch and Mutt launches at-home gut health test for dogs

    Pooch and Mutt launches at-home gut health test for dogs

    Pet health brand Pooch and Mutt has launched an at-home gut health testing service and tailored supplement plans for dogs. The company said the test, developed by canine microbiome analysis specialist BIOME9, uses research and artificial intelligence to examine dogs’ gut microbiomes and identify imbalances. It is available online for…

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  • 8 August
    ManufacturersKormotech expands into Bulgaria with Petmall partnership

    Kormotech expands into Bulgaria with Petmall partnership

    Kormotech has announced that it has partnered with Petmall to offer its products across Bulgaria. Petmall also operates 17 physical stores and plans to open eight more over the next year and a half, expanding into more cities and strengthening its market leadership position. Dry and wet recipes from Optimeal,…

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  • 5 August
    RetailersLandguth marks green milestone with new product and packaging

    Landguth marks green milestone with new product and packaging

    Pet food manufacturer Landguth has announced three new developments aimed at boosting its sustainability and expanding its product range. The Germany-based company, which produces super premium private label wet pet food, has switched to using only renewable electricity.  The move will keep its operations CO2-neutral until at least the end…

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  • Jul- 2025 -
    31 July
    BusinessRDCP acquires DJL Petfoods Ingredients

    RDCP acquires DJL Petfoods Ingredients

    RDCP has announced that it has completed the acquisition of Nottingham-based DJL Petfoods Ingredients Ltd (DJL) for an undisclosed sum. DJL is a UK supplier of premium pet food ingredients and raw materials. With the new investment, the business is targeting growth and the creation of new product lines. Founder…

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  • 30 July
    RetailersUntamed secures first UK supermarket listings

    Untamed secures first UK supermarket listings

    Direct-to-consumer pet food brand Untamed has secured its first supermarket listings in the UK, with products now available in Sainsbury’s and Tesco stores nationwide and Co-op to follow. Founded in 2019, the London-based company has delivered more than 50 million tins of cat food across the UK via online channels. …

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  • 29 July
    RetailersThe Nutriment Company acquires Purrform

    The Nutriment Company acquires Purrform

    The Nutriment Company has acquired UK raw cat food brand Purrform, marking its entry into the premium feline nutrition market. The acquisition adds a new species-specific dimension to Nutriment’s portfolio and expands its presence in the natural pet food sector across Europe.  The company plans to use its distribution network…

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  • 21 July
    FeaturesWhy provenance is the pet industry’s quiet superpower

    Why provenance is the pet industry’s quiet superpower

    These days, “natural” claims are on everything from supermarket chicken to shampoo. So how can pet food brands face the growing challenge of standing out to and building trust with discerning pet parents? One answer is provenance. Specifically, being proudly and transparently ‘Made in the UK’. While other industries like…

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