Lily’s Kitchen
This coverage explores Lily’s Kitchen’s position in the UK petcare market, focusing on its natural pet food ranges and premium brand strategy. Pet Gazette reports on product launches, marketing campaigns, sustainability initiatives, and partnerships with retailers, wholesalers, and distributors. Coverage provides pet trade professionals with insights into consumer trends in natural nutrition, stocking and promotional strategies, and supply chain considerations linked to Lily’s Kitchen’s portfolio.
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Mar- 2018 -28 MarchIndustry News
Lily’s Kitchen supports equality with new partnership
Lily’s Kitchen has announced a unique partnership with Stonewall, Britain’s leading charity for lesbian, gay, bi and trans equality, as part of its commitment to embrace diversity and promote equal rights for all. Lily’s Kitchen, the first pet food company in the UK to partner with Stonewall, is supporting the campaigning charity’s…
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Jan- 2018 -15 JanuaryCurrent Affairs
Pet food manufacturer sees growth despite £2.4m loss
Despite profit being down by £2.4 million to 31st March 2017, Lily’s Kitchen has reported year-on-year sales growth. The pet food producer recorded a 36 percent sales growth to 31st March 2017. Lily’s Kitchen stated that losses were due to “investing heavily in the business, particularly in its people, systems and marketing in order…
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Nov- 2017 -13 NovemberCurrent Affairs
Lily’s Kitchen awarded B-Corporation status
Lily’s Kitchen has been awarded B-Corporation status for the second time. B Corp is a global movement that is redefining success in business. Regular companies exist for the interests of their shareholders. B Corps are companies where the interests of employees, communities and the environment rank alongside those of shareholders. B…
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Oct- 2017 -19 OctoberProducts
Lily’s Kitchen extends puppy range
Lily’s Kitchen has extended its range for puppies with the launch of a new flavour Turkey & Duck, available in both 400g tin and 150g tray sizes, as well as a new air dried puppy treat pack. Both products offer a good source of natural protein and Omega 3, are hypoallergenic, natural…
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11 OctoberProducts
Lily’s kitchen launch new treats
Lily’s Kitchen has launched three new 100 percent natural and grain free functional treats for dogs, as part of its Truly Naturals range. The new additions are designed to complement Lily’s Kitchen’s meals. Chewy Beef Gnaws – the boredom buster for four-legged family members, these hand cut meaty strips made from 100…
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Sep- 2017 -18 SeptemberCurrent Affairs
Pets provide comfort and company for owners
New research released today finds that a large number of pet owners are going out of their way to do things for their animals as they turn to them for comfort and company amid the stresses and strains of modern life. Almost half of those surveyed (47 percent) allow their…
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11 SeptemberCurrent Affairs
Lily’s Kitchen unveils Christmas range
Lily’s Kitchen has unveiled its largest Christmas range to date. The limited edition ‘Christmas Fireside Tails’ collection is a seasonal range of meals and treats to help every dog and cat enjoy the festivities alongside the rest of the family. “All of the Lily’s Kitchen team include our dogs and cats in…
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Jul- 2017 -17 JulyCurrent Affairs
Lily’s Kitchen teams up with PDSA & KidZania
British pet food producer Lily’s Kitchen has joined forces with the UK veterinary charity PDSA to launch a new activity at KidZania UK in Westfield, London. It aims to help children learn how to keep pets happy and healthy. The new joint-branded Pet Wellbeing Centre at KidZania has been created to educate the next generation…
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4 JulyIndustry News
Lily’s Kitchen’s new Fish Supper is designed for dogs with sensitive stomachs
British pet food, Lily’s Kitchen, has launched its latest recipe for dogs. Fish Supper is a meat-free fish protein meal, created for dogs with sensitive stomachs. Made with freshly prepared herring (35 percent) and salmon (30 percent) which are a valuable source of omega 3 for a shiny coat. The recipe also contains pumpkin…
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Nov- 2016 -21 NovemberCurrent Affairs
Lily’s Kitchen expands with new treats
Lily’s Kitchen is expanding its range of complementary treats for dogs with the launch of three new additions to the Truly Naturals range. The three new additions will sit alongside Lily’s Kitchen’s already launched Little Liver Rewards making a range of four natural products: Mini Venison Sausages 60g, Crispy Pork Bites…
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