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Dog Food

Dog food remains a dominant revenue driver across the UK pet retail sector, with evolving consumer preferences shaping what retailers stock and promote. Pet Gazette covers new product innovations in dry, wet, raw, gently cooked, freeze-dried, and functional dog food — including life-stage formulas and breed-specific options. We report on developments from manufacturers, pricing strategies at wholesale level, distribution partnerships, sustainability claims, and shifts in shopper behaviour. Coverage also includes import/export considerations, private label opportunities, and regulatory updates affecting those selling or supplying dog food in a commercial capacity.

  • Jan- 2024 -
    30 January
    RetailersPets Choice invests £500k on new packaging

    Pets Choice invests £500k on new packaging

    Pet food manufacturer, Pets Choice, has announced it has invested half a million pounds on new packaging amid a new campaign to generate even more awareness for its “growing” cat and dog food brand, Webbox Naturals. As part of this redesign, the product packaging now includes a “satisfaction guarantee”, promising…

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  • 17 January
    ManufacturersGlobe Buddy introduces new sustainable dog food

    Globe Buddy introduces new sustainable dog food

    Danish pet food company Globe Buddy has introduced a new sustainable dog food based on insects. The Globe Buddy Brown food features protein from the black soldier fly larvae, which is good for dogs, especially those with sensitive digestion or intolerances to traditional meats. It is also a win for…

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  • 12 January
    RetailersIPN becomes £200m business in centenary year

    IPN becomes £200m business in centenary year

    Yorkshire-based pet food company Inspired Pet Nutrition (IPN) has become a £200m business in accounts made up to June 2023. Currently celebrating 100 years since its establishment in animal feed in 1923, the family-founded company is now expecting to become a £500m+ sales business within the next five years. IPN…

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  • 11 January
    RetailersTuggs launches new mealworm treat with added probiotics

    Tuggs launches new mealworm treat with added probiotics

    Pet food startup Tuggs has launched a new mealworm treat, Tuggs for Tummies, with added probiotics. Tuggs for Tummies is manufactured using a freeze-dried process, with each bite containing added pre and probiotics to build up the microbiome and support overall digestive health. Tuggs founder Harry Bremner developed Tuggs in…

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  • Dec- 2023 -
    18 December
    CharitiesJollyes partners with BillyChip

    Jollyes partners with BillyChip

    Jollyes has announced a new partnership with social enterprise BillyChip to offer its ground-breaking street currency in its 98 UK stores. Costing £2 BillyChips can be exchanged for cans of dog food for those who are homeless and have a pet. BillyChips can also be given by customers to homeless…

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  • 11 December
    ManufacturersOmni announces partnership with Fressnapf

    Omni announces partnership with Fressnapf

    UK vegan dog food company Omni has announced a partnership with European pet food retailer Fressnapf. Omni plant, yeast and algae protein dog food products will initially be available to Fressnapfs’ customer base online. The products available on Fressnapf are Omni’s dry lifestage diets tailored for Puppy, Adult and Senior…

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  • 7 December
    BusinessAssisi Pet Care acquires Burns Pet Nutrition

    Assisi Pet Care acquires Burns Pet Nutrition

    Assisi Pet Care has announced that it has acquired Burns Pet Nutrition for an undisclosed amount. Burns Pet Nutrition was founded 30 years ago by John Burns MBE a qualified vet who developed formulations which are focussed on pet health. Today, the Burns brand of pet food is well known…

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  • 7 December
    ManufacturersFleischeslust new steakhouse range – Single protein complementary food sausages

    Fleischeslust new steakhouse range – Single protein complementary food sausages

    Following the successful launch of Fleischeslust sausage wet food products at the beginning of this year, BSB Products Ltd has now extended it’s offering with the new Fleischeslust Steakhouse range, a single protein complementary sausage.  The complementary pure meat Steakhouse range is gently preserved high quality single protein meat and…

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  • 1 December
    RetailersW’ZIS? launches new Christmas treats for dogs

    W’ZIS? launches new Christmas treats for dogs

    Vegan dog food brand W’ZIS? has launched new Christmas treats for dogs.  The new range of 100% natural dog treats are made from sweet potato flour.  According to W’ZIS?, the angular shaped treats are low in fat, grain free, sugar free, low purine, light on protein and contain 1 calorie…

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  • Nov- 2023 -
    17 November
    RetailersArden Grange launches new grain-free wet dog food

    Arden Grange launches new grain-free wet dog food

    Arden Grange has launched its new wet dog food range with five new grain-free recipes, enriched with superfoods. The collection features chicken, lamb, duck, turkey, and Venison. The new range is specifically designed for dogs with skin problems and delicate stomachs, the Venison recipe also joins Arden Grange’s best-selling Sensitive…

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