Cat Food
Cat food is a key category in the UK pet retail sector, driven by strong owner loyalty and a growing appetite for premium, functional, and tailored nutrition. Pet Gazette reports on new product launches across wet, dry, raw, and specialist cat food lines — including life-stage formulas, breed-specific diets, and innovations in sustainability and packaging. Coverage includes wholesale pricing, stockist strategies, consumer buying patterns, and supply chain developments. This tag offers insight for pet retailers, distributors, and brand suppliers looking to stay competitive in a crowded and fast-evolving market.
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Jun- 2025 -17 JuneBusiness
Partners Group to acquire MPM Products
Partners Group has announced that it has agreed to acquire MPM Products, a global pet food business focused on premium cat food, from 3i. Headquartered in the UK, MPM operates market leading premium wet cat food brands, including Applaws, Reveal, and Encore. MPM’s products are characterised by their focus on…
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May- 2025 -20 MayRetailers
Butternut Box secures £64m in debt financing from Liquidity
Fresh dog food brand Butternut Box has secured a debt financing of £64m from Liquidity, an AI-driven private credit firm. The new funding will enable Butternut Box to solidify its market position in Europe with the development of a second manufacturing facility in Poland. Founded in 2016, Butternut Box is…
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Apr- 2025 -8 AprilManufacturers
Untamed raises £10M in series B funding round
Cat-food brand Untamed has announced that it has completed a Series B funding round of £10m to continue to grow the brand’s offering and global reach. The round’s investment was led by a new cap table member, New York-based Coefficient Capital, which has backed the likes of Nom Nom, Zoe,…
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Feb- 2025 -25 FebruaryBusiness
Purina accelerator programme unveils class of 2025
Unleashed by Purina, a pet innovation and acceleration programme, has unveiled the seven start-ups that will form its class of 2025. The 20-week accelerator programme, now in its sixth year, supports pet-tech startups looking to disrupt the market with innovative solutions to transform pet-care. The cohort includes a trusted AI-driven…
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20 FebruaryManufacturers
Hurayra launches UK’s first halal cat food
Hurayra Halal Pet Food has announced it is set to launch a range of dry cat food in May, becoming the UK’s first HMC halal-certified, premium pet food brand. The product is made using ethically sourced, hig quality ingredients free from grain, wheat and soybean filler. The new product is…
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14 FebruaryRetailers
Gladwells Pet and Country Stores partners with Deliveroo
Gladwells Pet and Country Stores has announced its partnership with Deliveroo to provide a local delivery service to customers. Six of its eleven retail branches have launched on the delivery app this week (10 February 2025). These include its Copdock, Bury St Edmunds, Rayleigh, Rushden, Peterborough and Margate branches only.…
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Nov- 2024 -19 NovemberRetailers
KatKin appoints new members to its science team
Fresh cat food company KatKin has expanded its science team with four new appointments. The group has appointed Ryan Honaker as research and development director, Jirayu (Boo Boo) Tanprasertsuk as senior scientist, Devon Tate as scientist and LeeAnn Perry as technical product manager. With more than five years experience at…
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6 NovemberFeatures
Carnilove True Fresh: BSB Product’s fastest growing range, suitable for all!
Carnilove True Fresh range, distributed by BSB Products, is one of three Carnilove Dry ranges. The Carnilove True Fresh range is increasingly popular with stockists and it’s not difficult to see why! What is Carnilove? Carnilove has been formulated with respect for the natural origins of dogs and cats. The…
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Oct- 2024 -11 OctoberRetailers
The Blue Barn opens new site at Tong Garden Centre
West Yorkshire-based pet supplies and animal feed brand The Blue Barn has opened a new site at Tong Garden Centre in Bradford. The Blue Barn opened its first site outside its Pool in Wharfedale headquarters with a 1500 sq ft concession which stocks a wide range of pet supplies and…
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Aug- 2024 -29 AugustIndustry News
Inspired Pet Nutrition acquires Butcher’s Pet Care
Inspired Pet Nutrition (IPN), the independent UK pet food company controlled by CapVest Partners, has announced the acquisition of Butcher’s Pet Care (BPC), a leading manufacturer of wet pet food. BPC was founded in 1983 and is one of the UK’s leading wet pet food manufacturers, providing wet dog and…
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