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  • Sep- 2024 -
    3 September
    Zooplus unveils latest rebrand

    Zooplus unveils latest rebrand

    European pet platform Zooplus has announced the launch of a new brand design aimed at “reinforcing and enhancing its unique value proposition to its growing customer base across Europe”. The new design is part of an entire array of measures to expand the position of Zooplus as the “digital market…

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  • 2 September
    Dog treat brand MooRoo’s launches in UK

    Dog treat brand MooRoo’s launches in UK

    New dog treats brand MooRoo’s has launched in the UK and has developed its first product, MooRoo’s Dental Chews.  These superfood treats come in two sizes and three flavours, including Broccoli, Kale and Mushroom – supporting a healthy heart; Sweet Potato, Pumpkin and Coconut Milk – strengthening immune system; Strawberries,…

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  • Aug- 2024 -
    30 August
    Mars and Big Idea Ventures launch sustainable pet food programme

    Mars and Big Idea Ventures launch sustainable pet food programme

    Mars Petcare has partnered with Big Idea Ventures, a global investment leader in the food-tech, agri-tech, and materials science sectors, to launch the Next Generation Pet Food Program. The pilot initiative, in collaboration with AAK, a multi-oil ingredient house specialising in plant-based vegetable oils and fats, and Bühler, a global…

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  • 28 August
    Tug-E-Nuff relaunches Partner Programme

    Tug-E-Nuff relaunches Partner Programme

    Interactive dog toy company Tug-E-Nuff has relaunched its Partner Programme to provide enhanced benefits to its existing and potential affiliates.  Dog professionals who partner with Tug-E-Nuff to work positively with dogs and help promote the “power of play” will now receive enhanced commission earning, marketing support and bespoke product recommendations…

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  • 27 August
    Wilsons Pet Food hires new chairman

    Wilsons Pet Food hires new chairman

    Wilsons Pet Food has appointed Stuart Nicholson, a former board director at Symington’s, as its new chairman. In his new role, Nicholson will focus on strategic growth and corporate governance to support the ambitious growth plans of the Scottish- based natural pet food company. He joins Wilson’s with 40 years…

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  • 27 August
    Bark launches first dog toy safety standard amid new lab

    Bark launches first dog toy safety standard amid new lab

    Bark, a global omnichannel dog brand, has announced its role in developing the pet product industry’s first international safety standard for dog toys and has also unveiled a new dog toy testing lab. Leveraging more than a decade of expertise and understanding of dog play styles and preferences derived from…

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  • 23 August
    Henry Wag expands eco-friendly drying range with GRS-certified materials

    Henry Wag expands eco-friendly drying range with GRS-certified materials

    Henry Wag has expanded its drying range with Global Recycled Standard (GRS) certified materials. The new line features towels, mits and coats and underscores the company’s dedication to sustainability and eco-friendly practices in the pet care industry. Made of GRS-certified sustainable materials, the design also guarantees “superior” absorbency and quick…

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  • 22 August
    Fresh cat food brand Marro launches in UK

    Fresh cat food brand Marro launches in UK

    Marro, a fresh cat food subscription service, has launched in the UK. The meals are steam-cooked to preserve nutrients and flavour. Marro’s recipes feature a variety of protein sources, including human-quality meat and fish, all slathered in a glossy, hydrating gravy. Its menu features ‘juicy beef’, ‘flaky fish’, ‘succulent chicken’,…

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  • 20 August
    The Tetbury Pet Shop launches new dog spa treatments

    The Tetbury Pet Shop launches new dog spa treatments

    The Tetbury Pet Shop has announced the launch of its first-ever dog spa treatments created to enhance dog wellness.  The new spa treatments go beyond “traditional” grooming, focusing on relaxation and wellbeing.   Key features include: Wellness-focused treatments: Soothing baths, massages, UV light therapy, Epsom salt soak, and customised care to…

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  • 19 August
    Jollyes unveils new Chester pet superstore

    Jollyes unveils new Chester pet superstore

    Jollyes has opened its first Chester store at 2B Chester Retail Park, Old Seals Way. The new store will provide pet owners in Chester access to Jollyes’ raw food frozen ‘shop-in-shop’ and a community pet clinic which will open later this year. The opening has also created 12 jobs and…

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