Industry News
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Sep- 2012 -4 September
Are cats increasing the risk of disease in humans?
Experts have called for more research into toxoplasmosis, a disease spread by cats, after figures revealed an estimated 350,000 people become infected every year. Between one and two in every 10 people are thought to be affected by the disease in some way. This figure has led to calls for…
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4 September
IAMS to launch limited edition flavours this Christmas
Pet food company IAMS will launch a collection of limited edition Christmas flavours this autumn. Bagged in festive red and green packaging, the new 1kg Cat and 3kg Small/Medium Dog bags will contain a recipe dry mix flavoured with turkey. IAMS brand manager Shelagh Clark said: “Christmas has long been…
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3 September
Chris Evans invited to ‘eat like a dog’ at Car-Fest
Bern Pet Foods challenged attendees of the recent Car-Fest, including its creator Chris Evans, to eat a piece of Canadian Salmon ‘like their dog’. Director of Bern Pet Foods Colin Rodger explained: “Our ‘eat like your dog’ challenge was, of course, a bit of fun, but with a serious message.…
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Aug- 2012 -31 August
London Vet Show package offers takers meetings with 30 wholesalers
On top of the 4,000 vets that will be in attendance at this year’s London Vet Show will be 20-30 wholesalers, all of whom can be met as part of a special package. The package, at £999, allows people to have a meeting with every wholesaler in a series of…
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31 August
London Vet Show package offers takers meetings with 30 wholesalers
On top of the 4,000 vets that will be in attendance at this year’s London Vet Show will be 20-30 wholesalers, all of whom can be met as part of a special package. The package, at £999, allows people to have a meeting with every wholesaler in a series of…
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30 August
Happy Pet donates products to Dogs Trust Loughborough
In the countdown to the opening of Dogs Trust Loughborough, Leicestershire-based Happy Pet responded to the rehoming centre’s call for donations by sending van loads of products its way. Ella Tonge, Dogs Trust Loughborough’s supporter relations officer, said: “We were overwhelmed by the support of Happy Pet and the volume…
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30 August
Happy Pet donates products to Dogs Trust Loughborough
In the countdown to the opening of Dogs Trust Loughborough, Leicestershire-based Happy Pet responded to the rehoming centre’s call for donations by sending van loads of products its way. Ella Tonge, Dogs Trust Loughborough’s supporter relations officer, said: “We were overwhelmed by the support of Happy Pet and the volume…
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30 August
Pedigree to launch biggest marketing campaign for a decade
September will see Pedigree launch its biggest marketing campaign for a decade, as the brand aims to raise awareness of its nutritional credentials. Titled ‘Has your dog had his 4 a day?’ the £4.5 million campaign focuses on Pedigree laying out four key requirements for dogs’ overall health and wellbeing.…
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30 August
Pedigree to launch biggest marketing campaign for a decade
September will see Pedigree launch its biggest marketing campaign for a decade, as the brand aims to raise awareness of its nutritional credentials. Titled ‘Has your dog had his 4 a day?’ the £4.5 million campaign focuses on Pedigree laying out four key requirements for dogs’ overall health and wellbeing.…
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29 August
Dorwest Herbs launches fireworks campaign
With firework season looming, Dorwest Herbs has unveiled a new campaign to engage with pet owners and give them the facts about pet noise phobia. Merlin, the dog on Dorwest’s logo, has been brought to life in a cartoon that details events in his life leading up to Bonfire Night.…
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