Manufacturers
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Dec- 2025 -16 December
Nulo appoints first UK ambassador
Pet nutrition company Nulo has appointed skeleton racing world champion Matt Weston as its first British brand ambassador, as it expands its “Fuel Incredible” campaign into the UK. The partnership will see Weston and his dog, Logan, front the campaign, which focuses on the relationship between athletes and their pets…
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15 December
KatKin secures $50m funding to expand fresh cat food business
KatKin has raised $50m (£37.3m) in Series C equity and debt funding as it looks to expand access to fresh cat food across the UK and enter new markets. The London-based company, founded in 2020 by siblings Brett and Nikki O’Farrell alongside Ed Westcott, said the funding would be used…
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12 December
Dorwest Herbs Foundation donates £8,000 to animal charities
The Dorwest Herbs Foundation has donated £8,000 to a range of local and national animal charities, continuing a programme of charitable giving linked to the herbal pet care brand’s product sales. The foundation, established to support the welfare, health and quality of life of dogs and cats, distributes funding annually…
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10 December
Bella and Duke reports double-digit growth after brand overhaul
Bella and Duke has reported double-digit growth a year after relaunching its brand and refining its product offer, with the raw pet nutrition company citing stronger demand across subscription, retail and international channels. The firm said subscription customer numbers had risen by more than 20% year on year, supported by…
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5 December
Nulo launches in UK with Pets at Home partnership
Nulo has launched its pet food range in the UK, with products now available nationwide through Pets at Home. The US brand, which focuses on high-protein, low-carbohydrate recipes, said the move marked its first entry into the British market. Founded with the aim of providing nutrition that supports pet health…
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4 December
Direct4Pet expands Lancashire fulfilment hub
Direct4Pet has expanded its fulfilment operations after moving into a 40,000 sq ft logistics centre in Lancashire, a step the business said would support growing demand for next-day delivery and reflect its wider UK expansion. The Burscough-based retailer, which evolved from a veterinary practice into a dedicated online operation, said…
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Nov- 2025 -21 November
Dorwest Herbs launches bone broth range with limited-edition flavour
Dorwest Herbs has introduced a range of slow-cooked bone broths for dogs and cats, including a limited-edition festive venison flavour available until the end of December. The launch marks an expansion for the Dorset-based business, which has produced herbal pet supplements for more than 75 years. The new broths, available…
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17 November
Pawer Water range to launch in Just for Pets stores nationwide
Pawer Water’s full dog supplement range is to be stocked across all Just for Pets stores from December 2025, widening the brand’s retail footprint following recent deals with We Pet and Pets Corner. The London-based company, which makes hydration and wellness products for dogs, said the partnership would help it…
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13 November
Omni Pet appoints canine behaviourist Nico Joiner
Omni Pet has appointed canine behaviourist Nico Joiner to lead its behaviour consultation service as the firm expands support for owners of anxious or reactive dogs. Joiner, who brings 18 years of experience in dog welfare and rehabilitation, will provide free one-to-one guidance for issues including separation anxiety, noise reactivity,…
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10 November
Protix appoints Maiko van der Meer as CEO
Insect ingredient producer Protix has appointed Maiko van der Meer as chief executive officer, effective November 2025. Van der Meer has nearly 30 years of experience in the food and feed industries, having held senior leadership roles at Unilever, Mowi, Vion Food Group, Klaas Puul, Storteboom Food Group and Tyson…
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