Features

Mr Bug and challenging the yuck factor

I know you’ve had a varied career in the past. What did you do before the idea of Mr Bug came about? I was a rock musician for many years and I owned a music studio in London. I started it in Shepherds Bush – a tiny studio – and…

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Hypophysectomy at the RVC – A decade of innovation to help cats and dogs 

Hypophysectomy is a surgical procedure performed to remove the pituitary gland and any associated tumour that may be impairing patient quality of life. The Royal Veterinary College (RVC) pioneered the technique in UK veterinary practice a decade ago and has continued to lead and progress the field.   The pituitary gland,…

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Assisi Pet Care relaunches Hollings Dog Treats

Hollings have been at the fore-front of natural dog treats for over 40 years, with an ethos of working with nature, minimising waste and doing what is best for the nation’s dogs – providing great tasting, natural dog treats.  Increasing numbers of dog owners are looking to feed their dogs…

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The changing nature of pet ownership

The pet industry has transformed in the last decade and trends like premiumisation and anthropomorphism show no sign of slowing down. The pandemic saw 3.2 million animals purchased during lockdown alone, and much to The Pope’s frustration, more young people are choosing to parent pets, rather than children. But have…

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Pet food labelling solutions for safety, sustainability, and functionality

The post-pandemic market has seen the global pet and animal care sectors grow rapidly. In Europe alone, pet food trade body FEDIAF estimates pet food now has an annual turnover of €21.8bn (£18.7m). Brands now have more opportunities than ever to connect with a booming, enthusiastic consumer base, but this…

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Rawesome: The benefits of raw diets for dogs

What are the benefits of feeding your dog a raw diet?  This is a great question, and the benefits seem to be endless, from physical health improvements to mental benefits. The most common benefits from our latest survey (over 2,000 raw feeders) included less doggy odour, massively improved digestion, smaller and…

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How to deliver the best pet subscription delivery experience

The pandemic hasn’t just been a boom time for pet ownership. Sales of subscription boxes also surged, making them more popular than ever. What started out over a decade ago with people buying themselves food, beauty and well-being boxes for home delivery is now a market on its way to…

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Tackling Rabbit Ear Disease

Ear disease is one of the most common problems encountered in rabbits yet remains seriously underdiagnosed – particularly in lop-eared breeds, which are especially vulnerable. Ensuring that owners and breeders of lop breed rabbits are all aware of this breed’s predilection for ear disease is essential. This means any potential…

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The profitability of partnerships

Why has Percuro decided to partner with Petsure? Percuro is always looking for like-minded companies and brands to join our efforts in promoting the health of pets and the planet. We believe in the power of nutrition as a preventative measure and this fits beautifully with the mission of Petsure.…

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The environmental impact of pet ownership 

Sustainability is a crucial focus for consumers and pet food is no exception. The demand for eco-friendly pet food options is on the rise as pet owners look to reduce their carbon footprint while meeting the nutritional needs of their furry friends. Reducing “carbon pawprints” has made headlines in recent…

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