Features

Mar- 2018 -

21 March

Gut Loading: what are the benefits?

Over the past year or so we have been looking in detail at the wider topic of nutrition in captive reptiles and amphibians. We have looked at the parameters that any given species needs to encounter daily to be able to ‘fuel’ its body. I have explained that these needs…

19 March

Stepping into spring with pond sales

With spring just around the corner, now is the time for retailers to think about promoting their pond products. Consumer trends have made the pond category more and more challenging over the past five years, but there is still plenty of opportunities for spring sales with existing pond-keepers and attracting…

19 March

National Pet Month – how can you help?

National Pet Month is just around the corner starting on 1 April and continuing until 7 May 2018. National Pet Month is a unique umbrella charity, bringing together pet businesses and working with UK pet charities to raise awareness of responsible pet ownership – as well as raising funds. The…

7 March

Five animal welfare needs

Under the Animal Welfare Act 2006 there is a legal duty for all those caring for pets to meet five animal welfare needs. According to the PDSA PAW Report, only 35 percent of the UK on average are aware of the five needs. A mind-blowing 65 percent of pet owners…

Feb- 2018 -

15 February

Support Pets: TheraPaws

TheraPaws is a visiting animal programme, launched and developed by animal welfare charity, Mayhew. The initiative has a team of volunteers, who take their assessed dogs into hospitals, hospices, care homes, and day centres across London to engage and interact with older people, particularly those with dementia, providing companionship, building…

14 February

Influencer Marketing: 5 steps to a successful strategy

It’s likely that you’ve heard about of the growing number of blog writers, YouTuber creators and social media users who are harnessing their audience and the influence they have on their follower’s purchasing decisions, to work with brands. But is it a good use of your marketing budget to pay…

12 February

Autism: Improve the shopping experience

Last year, from 2-9 October, The National Autistic Society held the first ever mass participation Autism Hour. Penny Mordaunt, Minister of State for Department for Work and Pensions pledged her support and over 4,500 stores and shopping centres across the UK became more autism friendly for 60 minutes. Participating companies…

7 February

School of fish: Educational sessions and how to use them

Workshops provide a great opportunity to educate consumers, regardless of their level or experience, to ensure retention in the hobby, boost sales and very importantly, make sure fishkeeping is available to all for many years to come. In addition, they give you the chance to highlight animal welfare, and how you as…

1 February

Day in the Life

What is your average day, from the moment you wake up to the moment you fall asleep? My first task of the day is to feed the three very hungry cats; Percy, Neville and Sky. Sky is a Devon Rex and is diabetic so I have to inject her too.…

Jan- 2018 -

18 January

How to get your shop online in just one weekend

As a small business owner, your daily schedule is most likely non-stop. From stock taking, customer service, and shop maintenance – to name a few – it’s understandable that you haven’t got round to getting your business online. But in this day and age, having an online presence is…