The investment will be used to increase the company’s sales and operational support in the UK and overseas so that it can take full advantage of the incredible response from retailers and pet owners to their unique range of health and treat drinks for dogs.
Woof and Brew will further capitalise on its position in the UK and internationally, with new products being launched in 2019.
Steve Bennett, managing director of Woof and Brew, said: “We were delighted to receive the backing of a number of successful and influential individuals. Since launching Woof and
Brew in 2013, we have created a new market, producing healthy drinks for dogs and we are confident that with this investment, we can build a major business in a lucrative and growing market place, with our brands, including Bottom Sniffer Beer for Dogs, Pawsecco, CHAM:PAWS, Anxious Hound and Senior Hound and our new, unique, subscription service.”
The company worked with The Coutts Bank Investment Club to raise the funds and introduced a number of UHNW clients with backgrounds in financial services and technology.
Hans Prottey, who heads the Investment Club at Coutts, added: “We were first introduced to Steve by one of our existing investors with Coutts Investment Club. Woof and Brew is a great example of an entrepreneurial British business that is growing rapidly, expanding internationally, and doing so profitably.
“At Coutts, we look to introduce fast growing private UK companies with high calibre management teams to the Coutts Investment Club – and members of which, in turn, bring their valuable business expertise and commercial contacts as well as their financial backing. Britain is a nation of pet lovers and the UK and international markets are growing year-on-year, often above other retail segments. The team have huge potential and a bright future ahead of them and we are delighted to be able to support them on this journey.”