Carnilove Cat: Formulated with respect for the natural origins of cats

Since the introduction of Carnilove to the UK market in 2016, BSB Products has seen a strong year-on-year growth in its sales. So what is it that makes this brand so successful?

Cats are obligate carnivores whose way of life is determined by a strong hunting instinct. Carnilove has been formulated with respect for cats’ natural dietary needs. Carnilove Dry Cat food contains up to 80% wild-origin meat including unconventional sources of protein. Neither grains nor potatoes are found in the natural feline diet which is why all Carnilove recipes are grain and potato free. The wide spectrum of carefully selected wild-origin meats, such as reindeer, duck, pheasant, turkey, lamb, wild boar and salmon, corresponds to the composition of natural prey and ensures intake of important amino acids. 

Colin Rodger, Managing Director for BSB Products adds: “Carnilove is a high protein complete cat food available in unique exotic recipes. It’s high meat content combined with its competitive price point offers good value for money”

Each recipe contains forest fruits, vegetables, and herbs to provide the nutrients, vitamins, minerals, and antioxidants essential to maintaining top physical condition and supporting natural immunity. All recipes are free of artificial colours or preservatives. The range of eight recipes provide an option for every life stage and come in striking, colour-coded packaging:

Carnilove Salmon & Turkey for Kittens – 75% wild-origin meat with forest fruits, vegetables and herbs. Grain-free & potato-free formula for kittens. 

Carnilove Duck & Pheasant for Adult Cats – 75% wild-origin meat with forest fruits, vegetables and herbs Grain-free & potato-free formula for adult cats. Enriched with beet fibre to facilitate the passage of hairballs. 

Carnilove Duck & Turkey for Large Breed Cats – 70% wild-origin meat with forest fruits, vegetables and herbs. Grain-free & potato-free formula for large breed cats. 

Carnilove Lamb & Wild Boar for Adult Cats- 70% wild-origin meat with forest fruits, vegetables and herbs. Grain-free & potato-free formula for sterilised cats. 

Carnilove Reindeer for Adult Cats – 75% wild-origin meat with forest fruits, vegetables and herbs. Grain-free & potato-free formula for adult outdoor cats.

Carnilove Salmon for Adult Cats – 75% wild-origin meat with forest fruits, vegetables and herbs. Grain-free & potato-free formula for adult cats with sensitive digestion, long haired cats. 

Carnilove Fresh recipes contain fresh meat content for higher palatability and better digestibility:

Carnilove Fresh Carp & Trout *Sterilised* – 80% wild-origin meat with forest fruits, vegetables and herbs. Grain-free & Potato-free formula with fresh meat for sterilised cats. 

Carnilove Fresh Chicken & Rabbit *Gourmand*- 80% wild-origin meat with forest fruits, vegetables and herbs. Grain-free & Potato-free formula with fresh meat for Adult Cats. 

Carnilove Cat is available in three sizes: 400g, 2kg and 6kg. If you are interested in becoming a stockist for Carnilove Cat, or any of Carnilove’s other ranges of dry dog foods, wet dog foods, wet cat foods or treats, please contact the BSB Products Team on 01737 488400 or at sales@BSBproducts.co.uk