Manufacturers

Mars Petcare hits 100% sustainably sourced fish target in Europe

The group said the latest move was ‘an an important milestone’ in its global sustainability journey, which includes the ‘industry-leading’ global target to procure 100% sustainably sourced fish across all of its pet food products

Mars Pet Nutrition has announced that it has hit its target to sustainably source 100% of its fish used in its European business.

Its sustainably sourced fish supply is reportedly endorsed by “credible” third parties and from fisheries that maintain “the diversity of the fish ecosystem”.

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