EventsIndustry News

SuperZoo opens for registration

SuperZoo has opened registration for its 2018 event.

The pet retail trade exposition and conference, produced by World Pet Association (WPA), will be held at the Mandalay Bay Convention Center in Las Vegas, NV, June 26-28, with education sessions scheduled for June 25-27.

In 2018, SuperZoo will expand the show floor into an additional hall to provide an easier shopping and navigation experience for retailers, and to accommodate wait-listed brands eager to bring new product offerings to the pet retail industry.

With this addition, SuperZoo will grow to 282,000 net square feet. The show floor will also feature a brand-new Made in the USA Showcase, designed to highlight products with Made in the USA labels to serve American consumers’ increasing desire to shop local. This section of the show floor will also serve the growing demand from international buyers eager to bring U.S.-made products to their countries.

“SuperZoo 2018 is shaping up to be the largest and most productive industry gathering, as we look to welcome the entire pet product community this June,” said Jacinthe Moreau, WPA president.

“The WPA team is working hard to ensure that show elements provide retailers, service professionals, exhibitors and media with a valuable and beneficial show experience. I’m looking forward to joining you for a week of dynamic sessions, networking and product previews and collaborative industry discussions to ensure we are working together to grow and strengthen our pet industry community.”

Also new in 2018 is the Pet Tech Centre. This much-requested show floor destination will highlight the most innovative technology in the pet industry. SuperZoo exhibitors have asked for an easier way to showcase their cutting-edge products, and WPA is pleased to respond. Retailers will find everything from blue-tooth activated to robotic devices.

To register as an attendee and for more information about SuperZoo, visit

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