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Shopping on the high street ‘part of the festive experience’, claims customers

Almost a third (30 percent) of British consumers are worried about Christmas disappearing from the high street, and as a result just seven percent will do all of their Christmas shopping online this year, new research has found.

The rise of online shopping has hit the high street hard over recent years, but research carried out by e-tailer Christmas Tree World has revealed that Christmas helps to drive more people to the shops – with 39 percent of Brits stating that shopping on the high street at Christmas is very much part of the festive experience.

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