Xparkles
This coverage of Xparkles examines its emergence as a stylish and functional pet product brand within the UK pet trade. Known for eye-catching accessories like glitter collars, grooming tools, and fashion-forward petwear, Xparkles appeals to retailers, wholesalers, distributors, and e-tailers looking to tap into trendy pet lifestyle products. Pet Gazette provides news, business insights, trends, and case studies on Xparkles’ product innovation, branding tactics, retail partnerships, and market positioning—equipping pet trade professionals with the knowledge to curate standout ranges, enhance in-store visual appeal, and leverage consumer interest in premium pet accessories.
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May- 2024 -17 MayAwards
PIF announces Innovation Award contenders
The Pet Industry Federation (PIF) has today announced 14 finalists for its Innovation of the Year Award, set to headline its Business of Pets conference in June. The brands included are; Boil and Broth, Doggi, DotDotPet, EasyEat, Hemp Heros, MorePaws, Muddy Paws, Paws Drinks, Pawer Water, Pettle Pets, Poorly Paws,…
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Feb- 2024 -27 FebruaryRetailers
Xparkles wins European Product Design Award
Xparkles, a brand new Lincolnshire-based designer pet accessory company that specialises in manufacturing “high-end” collars for dogs, has won the European Product Design Award. The European Product Design Award™ was created by the Farmani Group to recognise the efforts of international product designers who aim to improve consumers’ daily lives…
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1 FebruaryRetailers
Xparkles launches new Valentine’s Day designer collars
Xparkles has announced the launch of its new designer pet collars for Valentines Day. Made from French nappa leather, customers are able to change the look of their pets’ collars by incorporating interchangeable charms made from pure silver, with others which are encrusted with rhinestones. The new concept in pet…
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