Petbuddy Group
This coverage of Petbuddy Group examines its role as a growing force in comprehensive pet care services and retail within the UK pet trade. With offerings spanning pet insurance, wellness programmes, online grooming, and healthcare vetting, Petbuddy Group represents the convergence of digital services and traditional retail. Pet Gazette delivers news, business insights, trends, and case studies on Petbuddy Group’s strategic expansions, partnerships with retail chains and veterinary providers, technological innovations, and consumer engagement strategies — equipping pet trade professionals with intelligence to evaluate service integration opportunities, optimise supplier collaborations, and stay agile in a rapidly evolving marketplace.
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Nov- 2024 -25 NovemberManufacturers
Petbuddy Group appoints new CEO
Petbuddy Group AB (PBG) has announced the appointment of Paul van der Raad as its new CEO, starting in January 2025. Bringing almost 30 years of experience in the pet industry, he is set to lead PBG’s next phase of growth; focusing on product innovation, sustainability and expanding market reach.…
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Jun- 2024 -25 JuneRetailers
PBG acquires UK premium pet brand Thrive Pet Food
Petbuddy Group (PBG), a consortium of super-premium pet food brands in Sweden, has announced the acquisition of UK-based pet food brand Thrive Pet Foods. The acquisition, along with Thrive’s smaller sister brands Denes and Comfy Collar, marks PBG’s third purchase in the UK, further solidifying its presence in the British…
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Sep- 2022 -21 SeptemberLatest News
Little BigPaw acquired by Sweden’s Petbuddy Group
Petbuddy Group (PBG), a Swedish-based group of sustainable pet care brands, has acquired British premium pet food brand Little BigPaw. This marks the second acquisition by PBG in 2022, following the acquisition of British MediPaws in February, and is the group’s fourth acquisition in 18 months. Little BigPaw offers natural…
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