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Natural Ingredients

This coverage examines the growing role of natural ingredients in the UK petcare industry, from pet food and treats to grooming and healthcare products. Pet Gazette reports on sourcing trends, product innovations, regulatory considerations, and consumer demand driving this market segment. Coverage includes business analysis, supplier updates, and case studies showing how natural ingredients present opportunities for retailers, manufacturers, wholesalers, and distributors seeking to meet evolving customer expectations and market standards.

  • Oct- 2025 -
    27 October
    RetailersWaita Pets launches advent calendars for cats and dogs

    Waita Pets launches advent calendars for cats and dogs

    Pet food manufacturer Waita Pets has launched two advent calendars for cats and dogs as part of its 2025 Christmas range. The company, a finalist in the upcoming Pet Industry Federation (PIF) Awards for Best Pet Treat and Supplier of the Year, said the treats are designed to support digestive…

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  • 22 October
    ManufacturersNatures Menu unveils festive Freeze Dried treats for dogs

    Natures Menu unveils festive Freeze Dried treats for dogs

    Pet food manufacturer Natures Menu has launched a festive range of dog treats and meals featuring its Freeze Dried products. The limited edition range includes the Christmas Cracker, Christmas Kennel and Christmas Stocking, each designed as a seasonal gift for adult dogs of all sizes. The products combine natural ingredients…

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  • Sep- 2025 -
    15 September
    Industry NewsNatures Menu launches brand new Raw Boost in four flavours

    Natures Menu launches brand new Raw Boost in four flavours

    As pioneers of raw and natural pet food in the UK, Natures Menu has announced the launch of its new Raw Boost product, available in four delicious flavours. Dry dog food remains the most popular choice among UK dog owners, and with category growth forecast at +2.5% in 20251, new…

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  • 9 September
    RetailersPark Life Pet launches Boo!Bites Spooky Dog Treats

    Park Life Pet launches Boo!Bites Spooky Dog Treats

    Natural dog treat maker Park Life Pet has launched Boo!Bites Spooky Dog Treats, a limited-edition Halloween range. The products are grain-free and made with natural ingredients.  Flavours include toffee apple, combining apple and cinnamon; peanut butter and jelly, made with peanut butter and raspberry; and pumpkin pie, using pumpkin and…

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  • Aug- 2025 -
    14 August
    RetailersLily’s Kitchen updates wet cat food range

    Lily’s Kitchen updates wet cat food range

    Lily’s Kitchen has overhauled its wet cat food range with new recipes, pack sizes and packaging. The changes include four textures – Smooth Paté, Tasty Cuts in Gravy, Shredded in Broth and a new Shredded in Jelly option – aimed at catering for different life stages from kitten to mature…

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  • 1 August
    ManufacturersPark Life Pet launches new Meow-Bix treats

    Park Life Pet launches new Meow-Bix treats

    Park Life Pet has launched a brand-new natural cat treat line, Meow-Bix, to mark International Cat Day on 8 August. The grain-free treats are designed to combine playfulness with feline health and come in three fun flavours: Goldfish (salmon), Catnip (turkey), and Tweety Bird (chicken). With high meat content and…

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  • 1 August
    FeaturesArden Grange launches VetCare

    Arden Grange launches VetCare

    Arden Grange, a trusted leader in premium pet nutrition for almost 30 years, is proud to announce the launch of VetCare—its breakthrough range of natural wet and dry foods developed specifically for dogs with diagnosed health conditions. VetCare’s PARNUT-compliant recipes meet the strict nutritional standards required for pets with specific…

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  • Jul- 2025 -
    3 July
    RetailersPawd Drinks backs Dog Awareness Week to help protect delivery workers

    Pawd Drinks backs Dog Awareness Week to help protect delivery workers

    Pet health supplement company Pawd Drinks is supporting Dog Awareness Week, a campaign aimed at reducing dog attacks on postal and delivery workers. Founders Archie Wilson and Rory Hanna, whose business is based in London, are lending their backing to the Royal Mail Group and Communication Workers Union (CWU) initiative. …

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  • Jun- 2025 -
    17 June
    BusinessPartners Group to acquire MPM Products

    Partners Group to acquire MPM Products

    Partners Group has announced that it has agreed to acquire MPM Products, a global pet food business focused on premium cat food, from 3i. Headquartered in the UK, MPM operates market leading premium wet cat food brands, including Applaws, Reveal, and Encore. MPM’s products are characterised by their focus on…

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  • 4 June
    RetailersCeva Animal Health launches new Douxo Spa range

    Ceva Animal Health launches new Douxo Spa range

    Ceva Animal Health has unveiled a new pet grooming product range, Douxo Skin and Coat Spa.  According to Ceva, over 50% of pet owners consider their pets as integral family members  akin to children, driving a significant shift toward investment in premium products that safeguard their well-being.  As a result,…

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