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Easter

This coverage examines the impact of Easter on the UK petcare industry, focusing on seasonal trading opportunities for retailers, wholesalers, distributors, and supply chain operators. Pet Gazette reports on promotional campaigns, themed product launches, consumer spending trends, and case studies from pet businesses capitalising on the holiday period. Our coverage provides pet trade professionals with insights to plan marketing strategies, manage stock, and maximise sales during this key seasonal event.

  • Sep- 2025 -
    1 September
    ManufacturersRuffingtons celebrates first year of ‘rapid growth’

    Ruffingtons celebrates first year of ‘rapid growth’

    Dog treat brand Ruffingtons has marked its first anniversary in which it saw it double its initial growth targets and expand to more than 200 stockists across the UK. The company, part of Lincolnshire-based Fold Hill Foods, launched at the Pets and Aquatics Trade Show (PATS) in September 2024 with…

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  • May- 2025 -
    8 May
    Trade OrganisationsZoomark partners with Petzoo Eurasia to boost EU-Turkey pet trade

    Zoomark partners with Petzoo Eurasia to boost EU-Turkey pet trade

    Zoomark, Europe’s B2B pet industry trade show, and Petzoo Eurasia, Turkey’s foremost international pet exhibition, have announced a strategic collaboration designed to enhance connections between the European and Turkish pet markets. This partnership aims to serve as a conduit to the broader Middle Eastern region, facilitating the development of new…

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  • Apr- 2025 -
    16 April
    RetailersPets at Home pauses sale of rabbits over Easter

    Pets at Home pauses sale of rabbits over Easter

    Pets at Home has announced that it will be pausing the sale and adoption of rabbits at 460 stores nationwide over the Easter weekend. The company stated that the decision has been taken to help prevent impulse purchases and adoptions driven by the celebrations, as part of the brand’s commitment…

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  • 2 April
    RetailersRetailers refrain from price rises in March

    Retailers refrain from price rises in March

    Retailers did not resort to price rises throughout March, according to the latest BRC-NIQ Shop Price Index, despite rising cost pressures. It comes as high street retailers are competing for reluctant shoppers, who are more likely to be pulled in with seasonal promotions. Mike Watkins, head of retailer and business…

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  • Mar- 2025 -
    21 March
    Trade OrganisationsPIF launches ‘Paws in Spring’ window competition

    PIF launches ‘Paws in Spring’ window competition

    The Pet Industry Federation (PIF), has launched a nationwide spring-themed pet window display competition celebrating the creativity and dedication of UK pet retailers. PIF is inviting pet shops across the UK to transform their shop windows into stunning seasonal displays that showcase their unique branding, alongside a selection of pet…

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  • Jan- 2025 -
    22 January
    CharitiesBuddy Bites partners with Edinburgh Dog and Cat Home

    Buddy Bites partners with Edinburgh Dog and Cat Home

    Pet food brand Buddy Bites has announced its partnership with The Edinburgh Dog and Cat Home. The first UK partnership for the pet food brand, having just reached the UK shores after four years supporting shelters in Asia, Buddy Bites’ mission is to give back to the dog community and…

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  • Nov- 2024 -
    11 November
    ManufacturersR&E Bamford eyes European expansion following Boost support

    R&E Bamford eyes European expansion following Boost support

    Fourth-generation family-run animal feed manufacturer R&E Bamford has its sights set on expanding its export markets after receiving a range of funded support through Boost and its support partners. Founded over 100 years ago R&E Bamford, employs 53 people and already has export markets in Ireland and Kuwait but is…

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  • Sep- 2024 -
    16 September
    RetailersButternut Box raises £280m in latest fundraising round

    Butternut Box raises £280m in latest fundraising round

    Butternut Box, the UK-based fresh dog food company known for its innovative approach to pet food, has raised £280m in its latest fundraising round from new investor General Atlantic, a global growth equity firm. Existing investor L Catterton, a global consumer-focused investment firm, also participated in the round, helping to…

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  • Mar- 2024 -
    20 March
    CharitiesDeliveroo launches Deliver-Woof

    Deliveroo launches Deliver-Woof

    Deliveroo has announced the launch of ‘Deliver-Woof’, an Easter chocolate treat created especially for dogs in collaboration with Woodgreen Pets Charity. The new chocolate egg is 100% dog-friendly and is made with dog-safe ingredients and added vitamin A and D – both essential nutrients for dogs. The treat, which is…

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  • 11 March
    EconomyUK footfall bounces back by 6.6% due to Mother’s Day weekend

    UK footfall bounces back by 6.6% due to Mother’s Day weekend

    MRI Software announced that the lead up to Mother’s Day and the peak Easter trading period significantly boosted week-on-week footfall across all UK retail destinations as footfall climbed by 6.6%. High streets led the charge with activity rising by 7.9% while shopping centres and retail parks also witnessed rises in…

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