Industry News
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May- 2025 -29 May
Buddy and Lola launches Super Tummy Daily Plus
Buddy and Lola has announced the launch of Super Tummy Daily Plus, following the success of its Super Tummy Daily supplement. Designed specifically for dogs with sensitive stomachs, the new formulation introduces postbiotics, slippery elm, and blueberries. This enhanced supplement blends prebiotics, probiotics, and postbiotics. Alongside this, slippery elm works…
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28 May
Pets at Home FY profits rise 14% to £120m despite flat revenues
Pets at Home has seen its profit before tax rise 14% to £120.6m for the year ended 27 March 2025, following strong growth in its veterinary sector. Its vet group consumer revenue was up 13%, with record sales supported by higher visits, average transaction values and significant growth in Care…
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28 May
Tug-E-Nuff introduces new colours for three-in-one water toy
Tug-E-Nuff, the interactive tug toy company exclusively for dogs, has announced new colourways for its three-in-one water toy ‘BOB’, following early success for the dog dummy. From June, BOB will be available in three colours, including Lagoon Green, Aqua Purple, and Orange Splash. Tug-E-Nuff initially launched BOB – the brand’s…
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27 May
Brit Care launches new Brit Mini Treats range
Premium pet food brand Brit Care has launched its new Brit Mini Treats range to help combat the most common health challenges of mini breeds. According to Brit Care, miniature breeds make up more than 60% of all domestic dogs in the world, and their “popularity is growing”. The new…
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27 May
BVA brands CMA proposals ‘disproportionate’ and ‘unworkable’
The British Veterinary Association (BVA) has called the Competition and Markets Authority’s (CMA) potential remedies working paper “disproportionate and in some cases unworkable”. The trade body has raised “serious concerns” that the remedies are disproportionate to the issues they seek to address and will unfairly impact smaller independent practices. It…
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23 May
Canagan launches new Canagan Petite kibble
Canagan, the family-run pet food company renowned for its grain-free dog food, has expanded its wet food range with the launch of its new Canagan Petite kibble. The Petite kibble is available in seven recipes of 100g alu trays. Specially formulated for small breed dogs, this kibble is crafted with…
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23 May
OATA appoints new finance and office manager
The Ornamental Aquatic Trade Association (OATA) has announced the appointment of Dawn Jones as its new finance and office manager, who will take over from Ray Valovec when he leaves in June. Jones joins from a local accountancy firm where she was personal tax manager and client manager for a…
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23 May
Natures Deli expands treat paste range
Pedigree Wholesale has announced a new addition to the Natures Deli Treat Paste range with a new duck flavour. The new paste is grain-free, gluten-free, hypoallergenic and packed with essential vitamins and minerals. Made with just six ingredients or less, Natures Deli treats pastes now come in six flavours, chicken,…
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22 May
Herbal Dog Co launches Colloidal Silver High Potency Range
PIF member Herbal Dog Co has launched a new Colloidal Silver High Potency Range, expanding its portfolio of natural pet care products. Designed for multi-pet use, the new range aims to meet growing consumer interest in holistic and plant-based wellness solutions. Colloidal silver is widely known for its natural antimicrobial…
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21 May
Omni sales surge 130% following Dragons’ Den investment
Omni, the UK’s first vet-founded nutrition brand catering specifically to allergy-prone pets, has reported a 130% increase in sales, close to £10m, since its appearance on BBC1’s Dragons’ Den, which aired on 6 February 2025. Founders Shiv Kumar and Dr Guy Sandelowsky attributed this sales growth to loyal, returning customers.…
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