Manufacturers

Jul- 2021 -

28 July

Vita Canis launches new skin relief shampoo for dogs

Vita Canis has announced the launch of a new skin relief shampoo for dogs. Jitka Krizova, founder of Vita Canis, has over 30 years of experience in the pet industry and has spent the past few years “putting her aromatherapy skills to great use” developing the range. Her products are…

27 July

Pets Corner donates £10k a Year to the Liam Fairhurst Foundation

Pets Corner has announced plans to donate £10,000 a year for the foreseeable future to the Liam Fairhurst Foundation. The Liam Fairhurst Foundation, which was set up by Callum Fairhurst, who started the foundation in memory of his brother Liam, who died in 2009, to help young people affected by…

26 July

Laughing Dog launches ‘human inspired’ Christmas treats

Laughing Dog has unveiled a new range of “human inspired” Christmas treats and toys, including Christmas puddings and pink macarons as well as festive wreaths and hand-decorated ‘Merry Christmas’ baked biscuit bones. The premium treats were inspired by human food trends, and are made with “naturally wholesome and limited ingredients”.…

26 July

Denzel’s launches London tube ad campaign for plastic-free July

Denzel’s has announced the launch of a new advertisement campaign which will launch on tubes across London this July. The campaign will run during plastic-free month as part of its ambition to “fight against plastic waste”. Denzel’s said the ad will be visible in “high-density dog areas” such as; Regents…

23 July

Pets at Home launches ‘one hour’ click-and-collect service

Pets at Home has announced the launch of a ‘one hour click and collect service’ powered by the Order Management Solution (OMS) from OneStock, a European OMS provider for omnichannel retail. The launch supports the pet care retailer’s omnichannel strategy, allowing the business to “empower customers to find all the…

21 July

Petface Planet – Endangered Habitat inspired, eco-influenced product design for pets

Petface has launched Petface Planet, a range of eco-influenced pet products, carefully sourced from natural and recycled materials. Across the UK we use on average 7.8 billion plastic bottles every year, which is around 117 bottles per person. (or 2 new Petface Planet large Eco Hex Pet Beds!!!) 55% of…

21 July

Mars Petcare launches £1.3m TV campaign

Mars Petcare has announced that it will launch a £1.3m TV campaign from Pedigree, as part of its global ambition of “ending pet homelessness by 2030”. The advertisement will feature the tagline ‘Feel the good. Adopt’. Mars said the advert aims to highlight the “good” that can come from pet…

20 July

Pointer Pet Products launches first ever Christmas range

Pointer Pet Products, the maker of “innovative” dog biscuits and snacks, has announced that it is launching its first ever Christmas treat range this year with a selection of its most popular snacks. There will be two lines: the Pointer Christmas Cracker (RRP £3.99) and Advent Calendar (RRP £4.99). The…

19 July

Edgar and Cooper launches refill model

Edgar and Cooper has announced that its pet food brand Better Foodåç has launched a new refill model. It comes as 3.2 million pets wereåçacquired during lockdown, whilst the group said it had a “mission to be the most sustainable pet food brand”, Edgard and Cooper said it was “already…

15 July

James Wellbeloved launches superfood range

James Wellbeloved has announced the launch of its first superfoods dog range. The latest range features dual shaped kibbles which are reportedly “perceived as healthier by pet owners”, whilst the group said its packaging contained “clear messaging communicating the natural and premium nature of the product”. Arthur Renault, marketing portfolio…