Albion Pet Foods appoints new head of sales

Warwickshire-based raw food manufacturer Albion Pet Foods has announced the appointment of Wayne Moore as its new head of sales.

Moore, who has decades of sales experience, joins Albion Pet Foods after having specialised in the raw pet food market for the past four years working for other major manufacturers in the sector.

He has sold product to many independent retailers across the UK and has strong relationships with customers.

New owner of Albion Pet Foods, Gill Bower has heavily invested in the company
since taking it over from the previous owners and has ambitious plans for expansion.

Bower has moved the manufacturing side of the pet food to a new plant in Warwickshire
so that the whole process can be closely monitored from manufacturing through to
distribution.

Bower said: “We aim to offer a good customer service to both retailers and consumers. Albion sources human grade ingredients from DEFRA approved farms and probably has
the most comprehensive range of raw food recipes on the market.

“We are delighted to welcome Wayne to our busy team at Albion Pet Products and look forward to introducing new stockists to the brand and our high quality products. As well as a Standard Range and a Pure Meat Range, we also offer Complete recipes, life stage meals, a Chunky Range and a Freeflow Range which makes it easier to portion out the mince and then put the packet back in the freezer for future use.”