Bird seed manufacturer Johnston and Jeff has announced a £1m expansion to its factory, amid its 140th anniversary celebrations.
The investment is funding a new 12,000 sq ft warehouse, and a four-fold increase in pallet bays, from 485 to 2,000.
It will also see Johnston and Jeff build new offices on its site at Gateway Business Park, and fund new machinery including two computer-controlled multi-head weighers, a new bagging line, and a palletising robot which loads the sacks on pallets.
It can count well-known large chain garden centres among its clients and independent pet shops across the whole of the UK, and is making the investment due to rising demand across all of its key markets.
Johnston and Jeff’s managing director, Richard Johnston, said the expansion was the biggest investment the company has made since moving from its original premises in Hull to Gilberdyke in 2002.
He said: “People love birds, be it pet owners whose passion is keeping aviary birds and parrots, or the people who simply want to attract more wild birds in their garden by feeding them, because of the sheer pleasure of watching them.
“As a result, we’ve seen significant growth in all our key markets and that is what has prompted us to make this investment. We’ve committed to ensuring we can continue to meet the rising demand for bird feed of the highest quality, and expanding our factory and investing in new, state-of-the-art equipment is the best way we can achieve that.”
Johnston and Jeff employs around 50 members of staff.