True Leaf, a global cannabis and hemp wellness brand for pets, has announced distribution agreements with Oscar Pet Foods in the UK and Pocurull in Spain and Portugal that will further its European market expansion.
True Leaf’s functional hemp-based products for dogs and cats will be distributed via Oscar Pet Foods’ home delivery service to 30,000 pet owners across the UK; and made available to 1,000 retail stores in Spain and Portugal as part of an exclusive distribution agreement with Pocurull.
Darcy Bomford, founder and chief executive officer of True Leaf, said: “True Leaf is leading the way in introducing European pet owners to the benefits of legal and safe hemp pet solutions. European expansion is a major growth opportunity for us and we are pleased to be partnering with established companies in the EU who share the same stringent standards for delivering superior pet products.
“Oscar and Pocurull are natural additions to our growing retail distribution network in Europe, which includes Arcaplanet, a leading pet retail chain in Italy, Pets Corner in the UK and Das Futterhaus in Germany.”
True Leaf Pet, a division of True Leaf Brands Inc, has pioneered a line of hemp-based chews, supplement oils, and dental sticks for dogs designed to reduce joint pain, boost immunity and alleviate anxiety. In Europe, the company also offers a line of hemp-based treats specially formulated to address issues unique to cats, including anti-hairball and urinary tract support.
Richard Martin, managing director of Oscar Pet Foods, said: “Our entire team and especially our local nutritional advisors are excited to be adding True Leaf’s functional hemp products to our home delivery service. There is growing demand for hemp-based pet products in the UK and we are pleased to partner with a global pioneer and industry leader like True Leaf to offer our customers superior hemp-based treats that are also safe and legal.”
Elisabet Pujol, communications manager of Pocurull, added: “We are pleased to be the exclusive distributor for True Leaf products in Spain and Portugal. Our pet parents are very selective in the foods and treats they give their pets and we strive to offer only the best pet products. We are proud to partner with True Leaf as they are committed to product excellence and are most trusted by top retailers and pet parents.”
This agreement is a verbal supply agreement and will continue as long as it is mutually beneficial.