The video parodies ‘the talk’ conversation that many parents have with their children, as it looks to discuss the potential embarrassment of their pets getting fleas.
Dr Sue Huggett, business manager for Beaphar UK said: “‘The Talk’ is a familiar concept that everyone can relate to. For many, it will also have been a little awkward, just as it can be awkward for pet owners to seek help with their pets’ parasites. Many pet owners are embarrassed to ask for help for fear of being judged.
“By referencing something relatable, we’re not only creating an emotional link between us and the consumer, but informing them that actually, there’s a very easy way to protect their dogs. Beaphar Canishield provides long lasting, triple protection against ticks, fleas and sandflies for up to six months. This is ideal as we move into the summer and autumn when fleas and ticks are most active in the UK.”