True Leaf has announced it has expanded its total retail distribution to 3,500 stores worldwide with the addition of Pet Planet as its North American retail partner.
The Cannabis-based pet supplement brand made the announcement at the Global Pet Expo in Orlando, Florida, where it has unveiled its new brand identity, redesigned logo and product innovations.
True Leaf’s products will be available in Pet Planet stores in Canada and the United States starting 1 April. As part of the selection process, True Leaf had to demonstrate that it met the retailer’s manufacturing and nutritional criteria through a thorough screening process verifying the source and quality of each ingredient used in the company’s product line.
Darcy Bomford, founder and CEO of True Leaf, said: “As cannabis and hemp products continue to gain mainstream market momentum, our fully legal hemp-based formulas have caught the attention of pet retailers in North America and Europe.
“Today’s announcement is a testament to the quality and care we put into our products for pets. When you shop at Pet Planet, you know the products you are buying are nutritious and meet premium quality standards.”
Laura Leah English, co-founder and CEO of Pet Planet, said: “Pet guardians curious about the therapeutic benefits of hemp should start with True Leaf. We were drawn to their products because they are fully legal, safe and effective. Pet Planet’s philosophy is founded on the principle of trust and we know we can trust True Leaf.”