Carnilove – A New Era Begins

BSB Products is thrilled to unveil the evolution of Carnilove, a refined portfolio, striking new identity and enhanced recipes.

Carnilove has been streamlined from three lines to two: Active and True Fresh:

• Carnilove Active features 70-75% meat and now includes 26% fresh meat for superior palatability and digestibility.
• Carnilove True Fresh provides high-performance nutrition featuring up to 60% fresh meat.

Every dry food recipe is now 100% chicken, grain and potato-free, ideal for pets with sensitivities.

Featured New Recipes

Delicious new recipes for dogs:

• Carnilove Active Duck & Pheasant 70% quality animal ingredients now including 26% fresh duck.
• Carnilove Active Small Breed Salmon & Turkey 75% quality animal ingredients now including 26% fresh salmon.
• Carnilove True Fresh Duck 70% quality animal ingredients including 60% now fresh duck.

Delicious new recipes for cats: 

• Carnilove True Fresh Beef made with 70% fresh beef.
• Carnilove True Fresh Beef for Kittens made with 70% fresh beef.
• Carnilove Active Beef & Venison 75% quality animal ingredients, including 60% fresh meat.
• Carnilove Active Fillets in Jelly Multipacks 90% meat and organs.

To stand out on shelf and online, the brand has moved from wild and rustic to strong and vital with a modern colour pallet of red, burgundy and sand. 

Bespoke illustration and typography feature to convey spirit, movement and the unique bond between pets and their owners.

If you are interested in becoming a stockist for Carnilove Dog & Cat food, or any of Carnilove’s ranges of wet foods or treats, please contact the BSB Products Team on 01737 488400 or at [email protected]