Hownd, a dog food brand of cruelty-free, certified plant-based products, has announced the launch of its latest soft-baked Wellness Treats.\r\n\r\nThe treats are hand-baked in biomass wood-fired ovens and are \u201cnutrition-packed\u201d, 100% plant based and hypoallergenic \u201cto suit sensitive tummies\u201d.\r\n\r\nThey come in five functional flavours; Golden Oldies, Got an Itch?, Yup You Stink!, Keep Calm and Playful Pup.\r\nGolden Oldies features phytodroitin, glucosamine and sunflower hearts for joint mobility, Got an Itch? comes with shiitake mushrooms and turmeric for healthy skin and coat; and Yup You Stink! includes mint, parsley and lovage herbs to tackle smelly breath.\r\n\r\nAdditionally, Keep Calm is made with camomile, lavender and valerian root for stress relief; and Playful Pup with fresh bananas and marine algae for growing pups and small breeds.\r\nAll treats come in a recyclable pouch and are priced at RRP \u00a32.95.\r\n\r\nHownd Wellness treats are accredited by the Vegetarian (Vegan) Society, PETA Not Tested on Animals, and the Ethical Company Organisation.\r\n\r\nAccording to Hownd, the brand has sourced a vegan alternative to commercially produce chondroitin for joint support, and will be the first to include the phytodroitin supplement in its treat range.\r\n\r\nJo Amit, Hownd co-founder and products director, said: "We are committed to the well-being of all animals. Our new range of wellness treats reflects our dedication to providing dogs with the highest quality products that address their specific needs. We believe that by combining natural ingredients with irresistible flavours, we can enhance the overall health and happiness of dogs everywhere."