The deal will see Scruffs hold the exclusive license to distribute and market District 70 bowls and accessories across the two countries.
District 70 dog and cat bowls are manufactured by Orange Pet Brands who are based in the Netherlands.
The company has recently introduced new bowls made from bamboo for cats and dogs which are designed to be functional, durable and attractive.
A spokesperson for Scruffs, said: “We are really excited about this new venture into the pet accessories market. The new collection of District 70 Bowls and Accessories are the ideal accompaniments to Scruffs pet beds, meaning we can offer more variety to both retailers and consumers.
“Both Orange Pet Brands and Scruffs specialise in creating products which enhance the lives of pet owners, so this partnership is a natural fit for us to continue the growth across the UK and Ireland.”