Retailing

Catipilla launches in-store experience with Just for Pets

The new display is available to see at the new Just for Pets flagship store in Stafford

Luxury cat furniture business Catipilla has unveiled its first in-store retail experience during the recent opening of the new Just for Pets flagship store in Stafford.

As people are now welcoming the return to physical shopping, Catipilla said the new in-store display wall is the “perfect way to appreciate the Catipilla range in person”. 

Cat owners can now “see for themselves how these high quality, innovative products allow cats to do what comes naturally – roam, climb and explore – while looking great and saving space in the home”. 

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Andy Sutton, founder and CEO of Catipilla said: “We’ve all missed opportunities to physically shop during the pandemic, which is why Catipilla is working with Just for Pets to invest in a bricks and mortar retail display, as well as our online presence. This gives our customers the flexibility to shop any way they prefer, while bringing the Catipilla range to a broader customer base of cats and their humans.

“Just for Pets is the perfect retail partner for Catipilla. We are all passionate pet people who believe in responsible pet ownership, the importance of looking after our animals and allowing them to do what comes naturally.”

Leanne Blunn, buyer at Just for Pets said, “It’s great to have Catipilla on board, and for us to be able to offer customers something new and innovative is really exciting. We are actively supporting British businesses so when I came across the Catipilla range and met with Andy it made perfect sense. 

“With their team of knowledgeable, friendly pet people we came up with the feature display wall for Stafford which looks fantastic. And we are really looking forward to engaging with customers about the range.” 

She added: “Just like Catipilla, we are focused on the needs of our customers and their pets. Our stores are bright, colourful, and friendly places to visit and Catipilla has added something a little special to the mix which we are sure our customers – and their cats – will love.”

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