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Innovation award for Bruce’s Doggy Day Care

 A Surrey-based dog crèche company has scooped a top business award.

Bruce’s Doggy Day Care was crowned winner of the Business and Product Innovation category at the South East area finals of the 2018 FSB (Federation of Small Businesses) Celebrating Small Business Awards.

The ceremony took place on 6 March at Sandown Park Racecourse in Surrey. The business will now go forward to the national finals in London in May.

Bruce’s Doggy Day Care was recognised for building its own doggy day care app and technology suite. It includes cloud-based CRM (customer relationship management) software, a doggy bus driver iPad app and a customer iPhone App.

Key features allow staff and customers to edit services, receive real-time notifications, upload and download real-time photos of dogs, feedback and communicate with one another, view and pay invoices, and much more.

Bruce Casalis, managing director, Bruce’s Doggy Day Care, said: “This is fantastic news. I’m delighted we’ve won this award. Our business has grown at a rapid pace in recent years and this technology has allowed it to expand with ease. I believe our innovative technology is now one of the largest-scale pet booking platforms globally.”

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