The winners of the 2017 BETA International Innovation Awards were revealed at the NEC, Birmingham on January 23.
The judging panel was made up of industry experts. These included:
- FEI vet Lesley Barwise-Munro
- Retailer James Edwards, of Devon-based Acorn Saddlery
- International event rider Piggy French,
- Dr Teresa Hollands a senior teaching fellow in veterinary nutrition at the University of Surrey,
- Millbry Hill retail director Serena Jones
- Horse riding safety practitioner and consultant Ken Law
“We were bowled over by the large number of entries – and high quality of the products entered into each of the awards’ eight categories,” said BETA International organiser Claire Thomas.
“Creating an item that is truly innovative is certainly not easy, but the entries clearly reflected the impressive amount of work that has gone into delivering something that can be described as such.
“Congratulations to all those who won an award and to everyone who entered the competition. There are certainly some fantastic products out there.”
2017’s winners were as follows:
COUNTRY CLOTHING & FOOTWEAR
Winning Company: Musto
Product: Women’s lightweight machine-washable Gore-Tex tweed jacket
Highly commended Company: Rockfish
Product: Brightboots
FEED & SUPPLEMENTS
Winning company: Trilanco
Product: GastroKind
GENERAL
Winning Company: Stable & Barn
Product: Tack trolley
Highly commended Company: Keratex Hoofcare
Product: Coconut oil hoof balm
HORSECARE EQUIPMENT & [HORSE] CLOTHING
Winning Company: Harry Hall
Product: Protechmasta infrared rug
Highly Commended Company: Cryochaps
Product: Cryochaps
PET PRODUCTS
Winning Company: Doggy Bag
Product: Doggy towel
Highly cCmmended Company: Scruffs
Product: Thermal dog jacket
RIDER CLOTHING & FOOTWEAR
Winning Company: Kask Spa
Product: Kask helmet with merino wool padding
Highly Commended Company: Ariat Europe
Product: Vortex riding boot
SADDLERY & TACK
Winning Company: Neue Schule
Product: Turtle Tilt Weymouth bit
Highly Commended Company: Salamo
Product: Salamo detachable flash comfort bridle
SAFETY & SECURITY
Winning Company: Harry Hall
Product: Masta Avante hi-viz turnout rug
Highly Commended Company: Trilanco
Product: HackCAM UGlow camera vest
BETA International is the leading trade exhibition for equestrian, country clothing, outdoor and pet products. The 2018 show will take place at the NEC, Birmingham, from 21 to 23 January.
