BETA International, the equestrian, pet product, country and outdoor\u00a0trade exhibition is offering a free coach service for visiting retailers.\u00a0The 2017 show will take place at the NEC, Birmingham, from January 22 to 24.\r\n\r\nReturn journeys will be available from Carlisle, Durham and Exeter to the NEC on the first day of the 2017 show; Sunday 22 January. The service, provides collection and drop-off points en route.\r\n\r\n\u201cOur complementary coaches always prove extremely popular,\u201d said BETA International organiser Claire Thomas. \u201cMaking sure that a visit to the trade fair is as easy as possible remains a priority for us.\u201d\r\n\r\nThe service, provided by Momentum Coach Hire, departs early from each location and arrives at the trade fair at about 9.30am. To book, or to view the timetables for the\u00a0three routes go to the BETA International website, www.beta-int.com. The show predicts high demand and encourages early reservations.\r\n\r\nPassengers will receive a goody bag from main sponsor Neue Schule. \r\nFind out more\r\nFor more details on the coach service, contact operations manager, Jackie Woolley, on 01937 582111 or email email@example.com.\r\n\r\nFor further information about exhibiting, contact James Palmer, telephone +44 (0)1937 582111 or email firstname.lastname@example.org.