Sniffe and Likkit

This coverage spotlights Sniffe and Likkit, a premium pet grooming and lifestyle brand blending functional care with luxury design, targeting pet owners seeking elevated experiences. For retailers, distributors, and brand managers, Sniffe and Likkit represents a commercial opportunity in the fast-growing pet pampering and gifting space. Pet Gazette covers the brand’s product launches, retail partnerships, marketing strategy, and export ambitions, with editorial that includes trend analysis, business news, and case studies exploring consumer appetite for premiumisation and gifting in pet retail.

Oct- 2021 -

8 October

Appointment

Sniffe & Likkit announces new partnership

Pet retailer Sniffe and Likkit has announced a partnership with pet behaviour and nutrition expert, Anna Webb. Sniffe and Likkit is a British dog grooming company which won ‘Pet Product of the Year’ from the PetQuip Awards in 2020. According to the brand, Webb is regularly featured across media such…
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Jun- 2021 -

3 June

Manufacturers

Sniffe and Likkit introduces home grooming kit

Sniffe and Likkit has launched a new range of grooming products for dogs that can be used either on-the-go or at home. The Woofpack – Pet, Set and Go grooming kit is made in the UK, and uses a 100% natural aromatherapeutic scent alongside natural, active and botanical ingredients that…
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Oct- 2020 -

28 October

Industry News

Sniffe and Likkit launches new pet care line

Sniffe and Likkit has launched a dog grooming range which aims to “capitalise on the on-going humanisation of pets.” The start up has taken inspiration from the fine fragrance and personal care categories which are a “major growth driver” in beauty and men’s grooming, but not yet seen in UK…
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