This coverage explores premium pet products and their significance in shaping growth within the UK petcare trade. Pet Gazette reports on high‑end food, treats, accessories, and services that reflect consumer demand for quality, natural ingredients, and lifestyle‑driven purchasing. Coverage includes news, insights, and case studies on how independent retailers, large chains, wholesalers, and supply chain specialists can benefit from the premiumisation trend. Business analysis highlights opportunities, challenges, and strategies for trade professionals seeking to capture value in the expanding premium segment.