Petcare
Petcare is the core of the UK pet industry, encompassing everything from nutrition and grooming to health, hygiene, and wellness products. Pet Gazette’s coverage of the petcare sector focuses on new product development, brand strategies, retail performance, and wholesale trends across multiple categories. We report on innovations in supplements, dental care, flea and worming treatments, grooming lines, and wellness-focused SKUs — along with insights into consumer preferences, compliance, and stockist relationships. Whether you’re a retailer, distributor, or supplier, this tag delivers commercial intelligence on the evolving petcare marketplace.
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Oct- 2025 -24 OctoberBusiness
Big Idea Ventures and Mars unveil 2025 startup accelerator cohort
Big Idea Ventures and Mars Petcare have announced three startups selected for the 2025 Next Generation Pet Food Program, an accelerator aimed at supporting sustainable innovation in pet nutrition. Run in partnership with AAK, Bühler and Givaudan, the programme focuses on advancing biotech-based ingredients, essential nutrients and circular feed systems…
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9 OctoberManufacturers
Burgess Pet Care extends Excel range across Scandinavia
Yorkshire-based small animal specialist Burgess Pet Care has expanded its distribution partnership with FS Petcare AB to make its Excel range available across Denmark, Sweden, Finland and Norway. FS Petcare AB, a distributor of pet products in Scandinavia, already represents Burgess in Sweden. The extended agreement will see the company…
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Sep- 2025 -11 SeptemberManufacturers
Purina backs major oyster reef restoration off Norfolk coast
Petcare firm Purina has announced support for what is expected to be the UK’s largest oyster reef restoration project, in partnership with marine conservation group Oyster Heaven. The initiative will see new reefs established off the North Norfolk coast, with a target of embedding at least four million oysters by…
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10 SeptemberRetailers
Peake Petcare to launch Soothing Ear Cleaner
Peake Petcare is set to launch its Soothing Ear Cleaner at PATS, UK’s pet trade show, held at the NEC Birmingham from 28–30 September. The Worsley-based company said demand for the product has increased as the popularity of designer breeds and dogs with floppy ears has led to more ear…
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Jul- 2025 -30 JulyManufacturers
Mars appoints new petcare leaders in UK&I and the Nordics
Mars has announced the appointment of two general managers for its petcare business, Nick Foster as Mars Pet Nutrition UK, Ireland and Nordics GM and James McGrath who has expanded his responsibilities to include Royal Canin UK and Ireland. Foster was previously general manager at Royal Canin UK and Ireland,…
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7 JulyFeatures
Could your organisation be awarded £170,000?
If your organisation is making a difference by improving lives through the power of the pet-human bond, now is the time to apply for Purina’s BetterWithPets Prize 2025. Run by Purina PetCare Europe, the annual Prize offers a share of a two-year grant of £170,000 (€200,000)1 for organisations and social enterprises…
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4 JulyRetailers
Assisi Petcare acquires Yakers
Assisi Petcare has acquired Yakers, a natural dog treat brand, from pet industry group Kennelpak. Launched in 2017, Yakers introduced Himalayan-style chews to the UK market. The treats are made from a high-protein, low-fat recipe and are designed to be long-lasting, aiding dental hygiene and digestion. The brand is now…
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Jun- 2025 -17 JuneRetailers
Mars commits to global seafood traceability standard
Mars has become the first petfood company to commit to the Global Dialogue on Seafood Traceability (GDST) standard, pledging to implement full digital traceability across its seafood supply chains. The company, which owns brands including Pedigree and Ben’s Original, has partnered with GDST-verified provider Wholechain to meet the global benchmark.…
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4 JuneScience
BIV and Mars launch 2025 Global Pet Food Innovation Programme
Mars Petcare and Big Idea Ventures (BIV) have announced the launch of the 2025 Global Pet Food Innovation Programme in collaboration with AAK, Bühler, and Givaudan. Building on last year’s program, the second round aims to accelerate sustainable innovation in the pet food sector by supporting startups with novel ingredients,…
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May- 2025 -14 MayRetailers
Mars and Calm team up for Mental Health Awareness Month
Mars, the pet care business behind brands pets and pet owners love including Royal Canin, Whiskas, Cesar, Banfield, Bluepearl, VCA and ANTECH, is partnering with Calm, a mental health company, to celebrate the wellbeing benefits of pets. As a result, the duo have launched Mars x Calm Collection featuring Sleep…
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