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Industry News

  • Apr- 2025 -
    23 April
    Karnlea launches new Pumpkin and Spice supplement for dogs

    Karnlea launches new Pumpkin and Spice supplement for dogs

    Karnlea has expanded its natural pet supplement range with the launch of Pumpkin and Spice – a blend designed to support digestive health that can be used as a supplement or added ingredient to home-made treats. The new supplement is made from human-grade, non-GMO, grade A pumpkins  (78%)and Karnlea’s original,…

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  • 23 April
    Pets at Home launches new in-store subscription service

    Pets at Home launches new in-store subscription service

    Pets at Home has announced the launch of a new in store service, Easy Repeat, a subscription service for essentials, allowing customers to receive regular orders of their pets’ favourite products. The company stated that the new service combines staff expertise with a customer proposition centered on delivering value and…

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  • 22 April
    All for Paws expands cooling range

    All for Paws expands cooling range

    All for Paws has announced that it has expanded its Chill Out cooling range for dogs with a number of new products. New for 2025, it has launched the Kiwi Cooling Mat featuring a cooling gel, the mat can be refrigerated to provide a refreshing spot for dogs to rest…

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  • 22 April
    Behavet wins national recognition as Outstanding Animal Behaviourist

    Behavet wins national recognition as Outstanding Animal Behaviourist

    Online global pet behaviour clinic Behavet, founded by Dr Tom Mitchell, has been named Outstanding Animal Behaviourist at the 2025 Business Awards UK Pet and Animal Care Awards. The Pet and Animal Care Awards honour the professionals and organisations driving real change in the pet industry. Behavet’s approach to accessible,…

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  • 17 April
    Sera acquires Interpet aquatic brands

    Sera acquires Interpet aquatic brands

    Aquarium care and fishkeeping brand Interpet has signed an asset purchase agreement with aquatic products manufacturer Sera GmbH to transfer ownership of the Interpet, Blagdon, and Aquagarden aquatic brands. With over a century of combined experience, Sera will bring its strong market presence in Europe alongside its food and care…

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  • 16 April
    Lily’s Kitchen launches new supplement range

    Lily’s Kitchen launches new supplement range

    B Corp pet food brand Lily’s Kitchen has launched a new range of supportive supplements for dogs. The latest range is designed to be incorporated into a daily feeding routine. Developed with a vet, the supplements range contains carefully selected ingredients, including concentrated botanicals, to help give dogs support, whether…

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  • 16 April
    Pets at Home pauses sale of rabbits over Easter

    Pets at Home pauses sale of rabbits over Easter

    Pets at Home has announced that it will be pausing the sale and adoption of rabbits at 460 stores nationwide over the Easter weekend. The company stated that the decision has been taken to help prevent impulse purchases and adoptions driven by the celebrations, as part of the brand’s commitment…

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  • 15 April
    Non-stop dogwear launches new Dog Rescue Sling

    Non-stop dogwear launches new Dog Rescue Sling

    Non-stop dogwear has launched its new Dog Rescue Sling in partnership with Norwegian Rescue Dogs (Norske Redningshunder, NRH).  It said the Dog rescue sling was born out of real-world challenges faced by search and rescue teams. The NRH responds to 500 rescue operations every year which can be unpredictable, and…

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  • 15 April
    Jollyes permanently removes small animals from stores

    Jollyes permanently removes small animals from stores

    Jollyes has completed the removal of small animals from all 100-plus stores as it accelerates the roll out of raw frozen food across its stores. The move, which has involved the phased removal of all live rabbits, guinea pigs and birds, has been completed over a 12-month period giving breeders…

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  • 14 April
    Petchef launches Greece’s first freshly cooked renal support recipe for dogs

    Petchef launches Greece’s first freshly cooked renal support recipe for dogs

    Petchef, Greece’s leading provider of freshly cooked pet meals, has announced the launch of its Renal Support Recipe – a groundbreaking, vet-formulated meal designed specifically for dogs suffering from Chronic Kidney Disease (CKD), a condition that affects nearly one in 10 senior dogs worldwide. Developed in collaboration with veterinary nutritionists…

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