Yarrah recognised by Our Dogs panel

Organic pet food brand Yarrah has seen three of its products receive a five-star from dog experts on the Our Dogs panel.

The brand said it comes as its organic pet food is catering to “strong” consumer trends, as organic and sustainable products continue to be increasingly popular amongst pet owners.  

The Our Dogs panel is said to have issued the ratings after reporting an “extensive array” of health benefits for their pets after feeding them the Yarrah products.

Overall, 87% of panel respondents said they saw positive results after switching to Yarrah, with 91.3% saying they would purchase the products again. Across the three products that were tested, 100% of owners saw an improvement in their dog’s skin and coat and 77% saw an improvement in their dog’s digestion. 

Francesca La Rosa, product marketing manager of Vital Pet Group, said: “To see the positive impact that Yarrah has made on our multi-breed panel is a reflection of how the shopping behaviour of pet owners is evolving. 

“It’s clear to see that organic ingredients are a huge driver for consumer purchasing decisions. By improving the health of pets and hitting all customer trends, Yarrah is the perfect addition to pet shop offers.”

UK sales director for Yarrah, Ben Hutton, added: “We believe passionately in sustainable food and started our organic journey as a deliberate and conscious attempt to lead the way towards positive change. 

“Looking at the great response from the expert panel, we see the direction in which the pet food market is going. Pet owners are seeing positive changes in their pet’s skin, coat and digestion since switching to Yarrah and can feel good about their choice of food too.”